In today’s competitive marketplace, understanding which marketing channels drive genuine engagement is essential. Call tracking software helps businesses attribute phone calls to specific campaigns, keywords, and ads. When evaluating call tracking software solutions, WhatConverts stands out by delivering real-time insights, dynamic number insertion, and comprehensive reporting—all in one easy-to-use platform.

Why Call Tracking Software Matters

Phone calls remain one of the most powerful conversion types, yet they’re often overlooked in analytics. Without call tracking software, marketers struggle to answer questions like:

• Which PPC keyword generated the most high-value leads?
• How do calls compare to form submissions and chat inquiries?
• What is the true ROI of our offline advertising?

By capturing every inbound call, text message, online form, and chat interaction, modern call tracking software gives you full visibility into lead sources and campaign performance.

Introducing WhatConverts

WhatConverts is a lead tracking and reporting solution built for performance marketers, PPC specialists, and SEO professionals. Trusted by marketing agencies and in-house teams alike, it automatically organizes calls, forms, and chats into a single dashboard. From dynamic number insertion on your website to detailed campaign attribution, WhatConverts ensures you know exactly which tactics drive revenue.

With over a decade of continuous innovation and integration with Google Ads, Bing, Analytics, and more, WhatConverts empowers you to prove and grow marketing ROI. Try WhatConverts Free for 14 days Today and discover how easy it is to connect marketing spend directly to closed-loop results.

Key Features of WhatConverts

• Call Tracking & Recording: Assign unique numbers to campaigns, record calls for quality analysis, and view caller details instantly.
• Dynamic Number Insertion: Automatically replace phone numbers on your website based on visitor source to ensure accurate attribution.
• Form & Chat Tracking: Capture submissions and chat transcripts alongside call data for a complete lead picture.
• Real-Time Reporting: Filter by campaign, medium, keyword, or landing page and generate custom reports on demand.
• Lead Qualification & Valuation: Search, filter, and assign value to leads for more informed ROI calculations.
• Multi-Channel Attribution: Trace customer journeys across multiple clicks, pages visited, and touchpoints for holistic insights.

Benefits of Using WhatConverts

• Improved ROI Visibility: See exactly which ads and keywords deliver high-quality calls and leads.
• Consolidated Lead Data: All calls, forms, and chats collected in a single platform—no more fragmented spreadsheets.
• Scalable for Agencies and Businesses: Flexible plans accommodate single accounts or unlimited client sites.
• Seamless Integrations: Sync with Google Ads, Analytics, Bing, CRMs, and more to centralize insights.
• Actionable Intelligence: Custom reports and scheduled emails keep teams informed without manual effort.

Pricing Plans

WhatConverts offers transparent, tiered pricing to fit businesses of all sizes.

Call Tracking Plan – $30/mo

• Track phone calls and texts
• Instant call tracking numbers
• Dynamic number insertion
• Call recording & API access

Plus Plan – $60/mo

• All call tracking features
• Form and chat tracking
• Campaign & keyword reporting
• Google Ads, Bing & Analytics integration

Pro Plan – $100/mo

• All Plus features
• Call flows and report builder
• Scheduled reports
• HIPAA compliance

Elite Plan – $160/mo

• All Pro features
• Customer journey mapping
• Multi-click marketing attribution
• Pages visited & lead intelligence

Getting Started with WhatConverts

Ready to elevate your marketing with reliable call tracking software? Simply sign up, add your website details, and deploy tracking numbers with a single snippet of code. Within minutes, you’ll begin capturing calls, forms, and chats—complete with referrer details and keyword attribution.

Experience the power of closed-loop reporting by trying WhatConverts free for 14 days. No credit card required, and you’ll receive $30 of usage credit to explore every feature risk-free.

Conclusion

Effective marketing requires precise measurement of every touchpoint. With WhatConverts, you unlock the full potential of your advertising spend by tracking calls, forms, and chats in one unified platform. Stop guessing which campaigns work—start proving value with detailed insights and automated reports.

Try WhatConverts Free for 14 days Today and drive higher ROI with the industry’s leading call tracking software.