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I’ve been using WhatConverts myself and can tell you how it transforms raw calls, forms, and chats into clear marketing intelligence. Stick around—by the end of this deep dive you’ll see exactly why this tool is trusted by top PPC and SEO pros, how you can squeeze every cent of value out of it, and of course how to claim your free $30 credit in just a couple of clicks.

What Is WhatConverts?

WhatConverts is an all-in-one lead tracking and reporting platform built for marketers and agencies who need definitive proof of ROI. Whether you’re running paid search, social media ads, or organic campaigns, WhatConverts captures every inbound call, form submission, chat conversation, and even eCommerce sale—and ties each lead back to the exact campaign, keyword, or channel that drove it.

Use cases include:

• Tracking phone calls and text messages from Google Ads, Bing Ads, and more
• Recording form submissions on your website and matching them to marketing sources
• Integrating chat widgets so every chat transcript is logged and attributed
• Measuring eCommerce conversions alongside traditional lead types

Features

WhatConverts packs a suite of robust features to ensure you never lose sight of a single lead or marketing dollar. Here’s a detailed look at its core modules:

Captured (Calls, Forms and Chats)

This feature set ensures you’re capturing every possible interaction—voice, text, and digital.

• Call Tracking & Text Messages: Instantly assign unique tracking numbers so each call or SMS is tied to a campaign.
• Dynamic Number Insertion: Automatically swap phone numbers based on visitor source, so offline analytics are rock-solid.
• Form Tracking: Every form submission is logged, timestamped, and linked to its referral source.
• Chat Tracking: Connect popular chat widgets and record chat transcripts, ensuring no lead slips through unrecorded.
• eCommerce Tracking: Attribute online purchases to campaigns, keywords, ads, or organic channels.

Organized (Auto-organized Leads)

Once leads stream in, WhatConverts keeps them sorted, qualified, and export-ready.

• Search & Filter: Quickly drill down by date, campaign, lead type, or custom tags.
• Lead Valuation: Assign values to high-quality leads and see which sources generate the highest ROI.
• Qualification Workflows: Tag or flag leads for follow-up, ensuring your sales team focuses on the most promising prospects.
• Bulk Export: Download lead lists in CSV or Excel for further analysis or CRM import.

Insights (One Place to See It All)

Actionable intelligence is the name of the game—WhatConverts delivers in spades.

• Marketing Reports: Pre-built dashboards show leads by channel, campaign, keyword, and ad group.
• Custom Reports: Build your own reports with filters, date ranges, and grouping options.
• Real-Time Reporting: Watch leads roll in live—no more waiting for end-of-month summaries.
• Marketing Intelligence: Analyze trends, spot top-performing creatives, and allocate budget where it counts most.

Pricing

WhatConverts offers flexible plans for individual businesses and agencies of all sizes. Plus, with your exclusive Get $30 of Free usage credit on WhatConverts Today, you can get started risk-free.

Individual Business Plans (Single Account)

• Call Tracking – $30/mo: Includes phone call & text tracking, dynamic number insertion, call recording, API access, plus $30 usage credit. Ideal for solo entrepreneurs and small local businesses.
• Plus – $60/mo: Everything in Call Tracking, plus form & chat tracking, campaign & keyword reporting, Google Ads & Analytics integrations, and $30 usage credit. Great for growing businesses.
• Pro – $100/mo: All Plus features, advanced call flows, custom report builder, scheduled reporting, HIPAA compliance, and $30 usage credit. Perfect for health-focused marketers.
• Elite – $160/mo: Includes Pro features plus multi-click attribution, customer journey mapping, pages visited, lead intelligence, and $30 usage credit. Built for data-driven pros.

Agency Plans (Unlimited Accounts)

• Agency Plus – $500/mo: Unlimited client accounts, all call, form, chat tracking, campaign reporting, API access, plus $250 usage credit. Scales with your agency’s growth.
• Agency Pro – $800/mo: Adds call flows, report builder, scheduled reports, HIPAA compliance, plus $300 usage credit. For agencies serving healthcare or privacy-sensitive niches.
• Agency Elite – $1,250/mo: Unlocks multi-click attribution, customer journey insights, pages visited, lead intelligence, plus $400 usage credit. The ultimate plan for performance marketing agencies.

Whether you’re a one-person operation or run a full-service digital agency, there’s a plan tailored to your needs—grab your free $30 credit and see which one fits. For full details and to claim your trial, visit WhatConverts today.

Benefits to the User (Value for Money)

Hands-down, WhatConverts delivers unmatched value for every marketing dollar you spend. Here’s why:

• Prove ROI with Precision: No more guesswork—every call, form, chat, and sale is tied directly to specific campaigns, keywords, or ads. This level of visibility helps you optimize budgets and boost ROI.
• Streamlined Lead Management: Auto-organization, filtering, and qualification workflows keep your sales pipeline tidy and efficient, saving your team hours of manual data wrangling.
• Actionable Insights in Real Time: Spot winning channels as leads come in. Adjust bids, reallocate spend, or pause underperforming ads instantly instead of chasing stale reports.
• Flexible Pricing & Free Credit: Plans start at just $30/mo, and you’ll get $30 of free usage credit when you sign up—so you can test drive everything with zero risk.
• Agency-Grade Scalability: Unlimited accounts, customizable usage credits, and advanced attribution features mean agencies can serve dozens of clients from one dashboard without breaking a sweat.

Customer Support

I’ve found the WhatConverts support team to be incredibly responsive. Whether I’m troubleshooting a tracking number issue or need guidance on setting up a custom report, live chat and email usually get me a clear answer within minutes. Their help center docs cover all the basics, and the video tutorials walk you through every feature step by step.

For more complex needs, phone support is available on Pro and Elite plans—perfect if you need HIPAA compliance guidance or want to build advanced call flows. Throughout my time testing WhatConverts, I’ve always felt they prioritize your success. New feature requests often show up in subsequent releases, which tells me they’re listening closely to customer feedback.

External Reviews and Ratings

WhatConverts consistently earns high marks on top software review sites. On G2, it averages a 4.6 out of 5 with 200+ reviews praising its intuitive interface and robust attribution reporting. Users often highlight how quickly they can trace a lead back to its source and prove campaign ROI to stakeholders.

Over on Capterra, it holds a 4.7 rating—customers love the ease of setup and the depth of call tracking insights. One reviewer noted, “We doubled our PPC budget with confidence after seeing the exact LTV of leads.”

No tool is perfect—some small teams mention occasional delays in data syncing when you hit very high call volumes, and a handful of users request more granular dashboard customization. The WhatConverts team has acknowledged these points and rolled out performance optimizations and new widgets in recent updates.

Educational Resources and Community

Getting up to speed with WhatConverts is a breeze thanks to their extensive resource library. Their official blog publishes case studies, how-to guides, and best practices for tracking campaigns across channels. Weekly webinars cover everything from “Setting Up Dynamic Number Insertion” to “Advanced Multi-Click Attribution.”

Documentation is thorough: step-by-step setup wizards, API references, and FAQ sections make self-service easy. There’s also a vibrant user community forum where marketers share custom report templates, offer integration tips, and help troubleshoot edge-case scenarios. Combine that with responsive in-app chat support, and you’ve got a learning ecosystem that keeps you moving forward.

Conclusion

After exploring every corner of WhatConverts—its call tracking, form and chat capture, auto-organized leads, real-time insights, flexible pricing plans, and top-tier support—it’s clear why performance marketers swear by it. I’ve walked through the features, pricing tier comparisons, and even shared what real users say. Now it’s your turn to experience it firsthand.

Don’t miss out on this chance to Get $30 of Free usage credit on WhatConverts Today—and see how effortlessly you can prove and grow your marketing ROI. Ready to jump in? Try WhatConverts Free for 14 days Today.