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Heap Analytics: Turn User Data into Product Growth

Heap analytics captures every user interaction automatically, but raw data alone won’t fuel growth. Amplitude transforms those events into clear insights so you can stop guessing and start optimizing right away.

Why Heap Analytics Matters

Traditional analytics tools force you to predict which events matter and write custom tracking code. With heap analytics, every click, tap, and swipe is recorded by default. That means you can:

  • Capture all user interactions without manual tagging
  • Perform retroactive analysis on data you didn’t plan for
  • Discover hidden patterns in user behavior

How Amplitude Elevates Your Heap Analytics

Amplitude is the leading product analytics platform that turns heap data into growth opportunities. With just one line of code, you can:

  • Visualize user journeys and drop-off points
  • Create behavioral cohorts for targeted campaigns
  • Run A/B and multivariate experiments natively
  • Replay sessions to see exactly how users interact

Key Features of Amplitude

Product Analytics

Gain instant answers about user behavior:

  • Funnel analysis to pinpoint conversion blockers
  • Retention reports for long-term engagement insights
  • Custom cohorts to segment users by real actions

Web Analytics

Move beyond page views and sessions:

  • Attribution modeling to see which campaigns drive value
  • Bounce and exit analysis to identify friction points
  • Channel performance to optimize marketing spend

Session Replay

See the “why” behind the “what”:

  • Play back every click, scroll, and hesitation
  • Spot UI frustrations and errors before they hurt conversions

Experimentation & Feature Flags

Test, learn, and ship with confidence:

  • A/B and multivariate testing without slowing down your app
  • Feature flags for controlled rollouts and rollbacks
  • Real-time results to iterate faster

Top Benefits of Combining Heap Analytics with Amplitude

  • Zero Guesswork: Automatic event capture ensures no data gaps.
  • Complete Visibility: Session replays reveal user intent and pain points.
  • Rapid Iteration: Built-in experimentation helps you learn what works.
  • Unified Data: Integrate every tool in your stack for a single source of truth.
  • Scalable Plans: Start free with up to 50K users or 10M events per month, then upgrade as you grow.

Getting Started in Minutes

Implementing heap analytics with Amplitude is as easy as:

  1. Adding one line of code to your app or website
  2. Letting auto-capture record every user interaction
  3. Building dashboards and running experiments based on real data

No complex setup, no missing events—just actionable insights from day one.

Get Started with Amplitude for Free Today and turn your heap analytics into unstoppable product growth.