Searching for the ultimate guide to get a demo? You just landed on the right page. With Fable, you can capture and share interactive demos in minutes, turning prospects into customers through immersive, on-demand experiences.

I understand the challenge of engaging prospects in a crowded market. After years in the demo software space and helping thousands of teams worldwide, Fable stands out by combining AI automation with effortless setup. Ready to revolutionize your demo game? Get Started with Fable for Free Today and see why leading companies trust our platform.

What is Fable and how to get a demo

Fable is an AI-powered interactive product demo software designed to help sales, marketing, and customer success teams showcase their product’s best features without writing a single line of code. Instead of traditional slide decks or static videos, Fable captures every animation, interaction, and workflow in your application, then transforms them into engaging, self-running demos that prospects can explore at their own pace.

By streamlining demo creation and personalization, Fable lets you get a demo ready in minutes, ensuring your team can focus on closing deals rather than wrestling with recording tools and editing timelines. Whether you need to onboard new users, educate prospects, or support existing customers, Fable’s intuitive interface and AI-driven workflows make interactive storytelling effortless.

Fable Overview

Founded in 2020, Fable emerged from a simple idea: demos should be as dynamic as the products they showcase. The founders, veterans of SaaS and UX design, saw firsthand how manual demo recording wasted time and left potential customers underwhelmed. Their mission was to build a platform that captures real user flows, preserves every hover, click, and transition, and elevates them with AI-driven narration and personalization.

Since its launch, Fable has grown rapidly, earning accolades for innovation and customer satisfaction. It integrates with popular CRMs like HubSpot, Salesforce, and Marketo, and has been adopted by startups and enterprises alike. From global tech firms to niche SaaS providers, teams around the world rely on Fable to drive engagement and increase conversion rates.

Pros and Cons

Pros:

• AI Demo Copilot: Automates the creation of interactive demos with natural language narration and branding.
• Effortless Capture: Records complex product interactions through a browser extension in seconds.
• Personalization: Tailors demos for each prospect with dynamic content and voiceovers in any language.
• Advanced Analytics: Tracks views, drop-off points, and user behavior to refine demos over time.
• Seamless Sharing: Embed demos anywhere or share unique links with customizable lead forms.
• Scalable Plans: From the free Solo tier to Enterprise with dedicated CSM and custom integrations.

Cons:

• The learning curve for advanced branching and API integrations may require initial training.
• Enterprise-level features and support come at a premium custom pricing tier.

Features that make it easy to get a demo

Fable’s feature set is designed to eliminate bottlenecks and empower teams to deliver high-impact demos without relying on developers or video editors.

AI Demo Copilot

The AI Demo Copilot is your assistant in demo creation. Simply outline the flow you want to showcase, and Fable’s AI will stitch together interactive modules, generate narrative scripts, and maintain brand consistency across each segment.

• Automated storyboarding based on your product walkthrough.
• Dynamic content adaptation for different audience personas.

Browser Extension Capture

Record your software in action directly from your browser. The Fable extension captures every click, hover, and animation, delivering pixel-perfect fidelity without manual edits.

• No-code demo recording.
• Support for multi-step workflows and nested interactions.

AI Voiceovers

Add professional voiceovers in dozens of languages using AI-generated voices. Simply paste your script or let Fable’s AI craft one based on your demo content.

• Multiple accents and tones.
• Real-time preview and adjustments.

Custom Lead Forms

Embed forms directly into your demos to capture qualified leads at key moments. Customize field types, styling, and follow-up actions to integrate seamlessly with your CRM.

• Conditional form logic.
• Instant CRM syncing via Zapier, HubSpot, or direct integrations.

Advanced Demo Analytics

Understand what drives engagement with detailed analytics dashboards. Monitor view counts, drop-off points, click heatmaps, and user journeys to optimize every demo.

• Visualize engagement trends over time.
• A/B test different demo flows to find top performers.

Fable Pricing and how to get a demo plan

Fable offers flexible pricing tiers to fit teams of any size and budget. You can start free and upgrade as your needs evolve.

Solo

Price: Free

• 1 published demo
• 1 creator seat
• Unlimited views
• Basic analytics

Startup

Price: $50 per creator/per month

• Everything in Solo
• AI Demo Copilot
• Unlimited demos and auto-stitch workflows
• Multi-flow modules

Business

Price: $125 per creator/per month

• Everything in Startup
• Custom lead forms
• Advanced branching and video guides
• Integrations with Salesforce, Marketo, and Pardot

Enterprise

Price: Custom

• All Business features
• Multi-team management and SSO
• Dedicated CSM and strategy coaching
• Custom APIs and integrations

Fable Is Best For those who want to get a demo effortlessly

Whether you’re a startup founder, a sales engineer, or a customer success manager, Fable adapts to your workflow and audience needs.

SaaS Founders

Showcase complex features in minutes, reducing time-to-value and boosting trial-to-paid conversion rates.

Sales Teams

Create personalized demos for each prospect with AI-driven narrative, increasing meeting-to-close ratios.

Marketing Teams

Embed interactive product tours in blogs, landing pages, or email campaigns to engage leads instantly.

Customer Success

Onboard new users through guided, interactive workflows that reduce support tickets and enhance product adoption.

Benefits of Using Fable

• Speed: Get a demo ready in minutes, not days, freeing your team to focus on selling.
• Engagement: Prospects interact with your product hands-on, leading to deeper understanding and higher conversion.
• Scalability: Produce unlimited demos without additional recording overhead.
• Insights: Data-driven analytics help refine demos and align them with prospect interests.
• Personalization: AI customization ensures every demo speaks directly to each prospect’s pain points.
• Global Reach: AI voiceovers and multi-language support break down geographic barriers.

Customer Support

Fable provides dedicated support channels to ensure your demo programs run smoothly. The support team is reachable via email, live chat, and Slack for Enterprise customers, with most inquiries answered within a few hours.

Additionally, Fable’s onboarding specialists offer personalized training sessions and demo strategy workshops to help you maximize the platform’s ROI. Whether you need technical assistance or best-practice guidance, Fable’s responsive support team has you covered.

External Reviews and Ratings

Users consistently praise Fable for its ease of use and the quality of its interactive demos. Many highlight how the AI Demo Copilot reduces manual effort and accelerates sales cycles.

On review platforms, Fable scores an average of 4.8 out of 5 stars. While a handful of users mention a learning curve for advanced modules, Fable addresses this through detailed tutorials and responsive support, ensuring teams unlock every feature quickly.

Educational Resources and Community

Fable maintains an active blog featuring best practices, use cases, and industry trends. Monthly webinars cover topics like optimizing demo workflows and leveraging AI-driven personalization.

The community forum connects you with other Fable users to exchange tips, ask questions, and celebrate success stories. For in-depth learning, explore Fable’s video tutorials, developer documentation, and live Q&A sessions hosted by product experts.

Conclusion

Interactive demos are no longer a luxury—they’re a necessity for modern sales and marketing teams. With Fable, you can get a demo up and running in minutes, delight prospects with dynamic product tours, and close deals faster through data-driven improvements. Ready to elevate your demo strategy? Get Started with Fable for Free Today and transform your approach to product demonstrations.