In today’s fast-moving digital marketplace, leveraging the WhatsApp API can be the game-changer your business needs. With over 2 billion active users worldwide, WhatsApp offers a direct line to customers who expect personalized, instant communication. Wati transforms this opportunity into reality by providing a robust platform built on the WhatsApp API to automate marketing, sales, service, and support—all within a single, collaborative inbox.

Why Choose a WhatsApp API Solution?

Traditional messaging channels like SMS and email often fall short when it comes to engagement rates. By integrating the WhatsApp API into your workflow, you can:

• Reach customers instantly on a channel they already trust.
• Automate routine tasks without sacrificing the personal touch.
• Scale conversations from dozens to thousands with ease.

Wati simplifies every step of that journey, so you can unlock new levels of growth without adding complexity.

Core Features of Wati’s WhatsApp API Platform

Broadcast Campaigns

Send targeted messages to segmented lists at scale. Key capabilities include:

• Tag contacts and organize them into meaningful groups.
• Personalize templates for higher open and click-through rates.
• Track delivery and response metrics in real time.

No-Code Chatbots

Automate FAQs, lead qualification, and order updates with drag-and-drop flow builders. Benefits:

• Instant replies to common queries, 24/7.
• Smooth handoff to agents when needed.
• Up-sell and cross-sell opportunities built into conversational flows.

Shared Team Inbox

Collaborate seamlessly across departments by centralizing all WhatsApp conversations:

• Assign, tag, and escalate chats to the right team member.
• Integrate CRM data with a few clicks for full customer context.
• Maintain brand consistency and response SLAs at scale.

The Wati Advantage

• Higher Engagement: Break through low open-rate barriers of email and SMS by leveraging WhatsApp’s superior response rates.
• Scalable ROI: Use one business number across multiple users to maximize your investment.
• Omnichannel Flexibility: Combine leads from Facebook, Instagram, QR codes, and more into a unified WhatsApp funnel.
• Automation Power: Streamline thousands of conversations with workflows, chatbots, and AI extensions.

Pricing Plans to Fit Every Stage

Growth – $49/month for 3 Users

• Zero-fee WhatsApp setup with official API & Blue Tick
• Omnichannel inbox (WhatsApp, FB, IG, QR)
• 15k broadcasts & 10k API calls per month
• Standard promotions and basic e-commerce tools

Pro – $99/month for 5 Users

• Unlimited broadcasts & 200k API calls
• AI-powered automation (queries, reminders, data collection)
• Advanced campaign optimization and carousel templates
• 5 integrations including HubSpot and Shopify

Business – $249/month for 5 Users

• Scale up to 4k messages/minute
• WhatsApp Pay API, round-robin assignment, privacy tools
• Dedicated Customer Success Manager and 24×7 priority support
• 20M API calls & unlimited integrations including Salesforce

How Wati Drives Real Results

Companies using Wati’s WhatsApp API platform consistently report:

• Up to a 3× increase in customer engagement rates.
• 30 % faster response times and improved CSAT scores.
• Higher conversion rates by nurturing leads directly in chat.
• Reduced support ticket resolution time by 40 % with chatbots.

Integrations & Ecosystem

Wati plugs into your existing tech stack, including:

• CRMs: HubSpot, Salesforce, Zoho
• E-commerce: Shopify, WooCommerce
• Ads & Lead Forms: Facebook, Instagram, Google

Funnel leads from ads directly into WhatsApp conversations and watch ROI skyrocket.

Getting Started Is Easy

Ready to transform the way you connect with customers? Try Wati Free for 7 days Today and see why hundreds of growing businesses trust Wati to power their WhatsApp API initiatives.