Searching for the ultimate guide to keyword planner? You just landed on the right page. With Frase, you can revolutionize your approach to planning and optimizing keywords. From uncovering untapped topics to crafting high-impact outlines, Frase empowers you to outsmart competitors and rank higher. Check it out now: Get Started with Frase for Free Today.

I know how frustrating it is to wrestle with spreadsheets, scattered research, and endless SERP digging when you’re trying to develop a winning keyword planner strategy. Frase has been helping marketers and writers streamline their workflow for years, earning recognition from top SEO communities and powering content for brands like Company X and Company Y. Ready to transform your process? Let’s dive in.

What is Frase?

Frase is an all-in-one SEO and AI writing platform that revolutionizes the way you approach the keyword planner process. Instead of manually analyzing dozens of top-ranking pages, Frase instantly surfaces the topics, headers, questions, and statistics you need to include in your content. It’s designed to guide you from initial keyword research to fully optimized drafts in minutes, ensuring your content is both comprehensive and search-engine friendly.

By leveraging advanced AI models and real-time SERP insights, Frase helps you identify the highest-impact keywords, organize your content structure, and fill in any gaps in your coverage. Whether you’re a freelance writer, in-house marketer, or agency team, Frase acts as your personal assistant for building data-driven outlines and first drafts that resonate with your audience and search engines alike.

Frase Overview

Frase was founded in 2018 by content marketing veterans who recognized the inefficiencies in traditional SEO research. Their mission was to create a tool that combines AI writing capabilities with deep SEO insights, enabling teams to produce high-quality content at scale.

Since its launch, Frase has grown rapidly, securing backing from prominent investors and expanding its feature set to include integrations with Google Docs, WordPress, and popular analytics platforms. Today, thousands of users rely on Frase to streamline their content workflows and beat the competition in SERP rankings.

Pros and Cons

Pros:

Automated SERP analysis: Instantly extracts key topics, questions, and headers from top-ranking pages.

AI-powered content briefs: Generates detailed, data-backed outlines in under a minute.

Integrated AI writer: Transforms outlines into optimized first drafts on demand.

Real-time optimization: Analyzes your draft against competitors to identify missing elements.

Flexible collaboration: Share projects and folders with team members and freelancers effortlessly.

Scalable workflows: Save custom templates, SOPs, and brand voices for repeatable processes.

Cons:

Learning curve: Frase’s advanced features take time to master for new users.

Limited domain analytics in Starter plan: Only one domain can be tracked, which may be restrictive for agencies.

Features

The robust feature set in Frase covers every stage of the content creation cycle. Here’s a closer look at what you’ll gain:

Automated SERP Research

Skip hours of manual research. Frase parses top-ranking pages to extract:

• Key topics and subtopics
• Frequently asked questions
• Word count benchmarks
• Domain authority and heading count metrics

AI-Powered Content Briefs

Generate a comprehensive outline with:

• Recommended H2 and H3 headings
• Related keyword suggestions
• Competitor coverage summaries
• Drag-and-drop organization in the Outline Builder

AI Writer

Transform your outline into a polished draft by:

• Customizing tone, length, and structure
• Generating controlled outputs like introductions, FAQs, and CTAs
• Refreshing underperforming content with new AI-driven insights

Real-Time Optimization

Boost rankings by:

• Viewing missing keywords compared to top competitors
• Identifying content gaps via the topic model
• Tracking your content’s performance post-publish

Collaborative Workspaces

Streamline teamwork through:

• Shared folders for thematic organization
• Role-based document assignments
• Built-in commenting and review tools

Frase Pricing

Frase offers tiered plans designed to fit the needs of individuals, small teams, and large enterprises.

Starter – $45/month

• 1 user
• Write & optimize 15 content projects/month
• Instantly generate rank-ready AI documents from $2/doc
• Save 1 brand voice & 3 reference docs
• SEO analytics for 1 domain & content opportunities for 50 pages

Professional – $115/month

• 3 users (add up to 9 with $25/user)
• Write & optimize 75 content projects/month
• SEO analytics for unlimited domains
• Content opportunities for 200 pages
• Priority support & API access

Enterprise – Custom Pricing

• Custom users & volume pricing for projects
• Dedicated onboarding & account management
• Advanced security compliance
• Real-time content monitoring & alerts

Frase Is Best For

Whether you’re a solopreneur or a Fortune 500 marketing team, Frase adapts to your workflow:

Freelancers and Small Businesses

Benefit from the Starter plan’s affordable pricing, AI tools, and SEO insights to accelerate content production.

Agencies and In-House Marketers

Scale content output with the Professional plan’s team seats, expanded analytics, and API access, ensuring you hit deadlines and KPIs.

Enterprise Teams

Leverage custom integrations, security features, and dedicated support to manage complex content operations and multiple brand voices seamlessly.

Benefits of Using Frase

• Time savings: Reduce research and drafting time by up to 75%.
• Data-driven decisions: Base your content on what search engines and users truly want.
• Higher rankings: Fill content gaps and outrank competitors faster.
• Scalable workflows: Reuse templates and SOPs to maintain consistency across teams.
• Improved collaboration: Keep everyone aligned with shared briefs and draft reviews.
• Continuous optimization: Monitor and refine your content based on real-time insights.

Customer Support

Frase offers responsive customer support via email, chat, and an extensive knowledge base. Their team typically replies within hours, ensuring your technical or workflow questions are resolved swiftly.

For Professional and Enterprise users, priority support and dedicated account managers are available, providing personalized guidance and troubleshooting to keep your content operations running smoothly.

External Reviews and Ratings

Users rave about Frase’s ability to streamline SEO research and content creation. Many highlight the time savings gained from automated SERP analysis and AI-driven briefs. On G2, Frase holds a 4.5/5 rating, with praises for its intuitive interface and powerful writing tools.

Some feedback points to occasional AI inconsistencies in tone, which can be mitigated with custom prompts and post-editing. Frase’s support team actively incorporates user feedback, rolling out feature updates to address these concerns.

Educational Resources and Community

Frase maintains a rich library of resources, including:

• Official blog posts on SEO best practices
• Step-by-step tutorials and video walkthroughs
• Monthly webinars featuring expert guest speakers
• An active community forum for peer-to-peer advice

Whether you’re new to keyword planner tactics or an experienced marketer, these materials ensure you harness Frase’s full potential and stay ahead of industry trends.

Conclusion

Optimizing your content with an AI-powered keyword planner has never been easier than with Frase. From automated SERP insights to AI-driven drafting and real-time optimization, Frase equips you with everything you need to produce high-ranking, engaging content. Ready to elevate your strategy? Get Started with Frase for Free Today and experience the difference.

Don’t let manual research hold you back—transform your workflow and outrank the competition with Frase. Get Started with Frase for Free Today.