Searching for the ultimate guide to email blast software? You just landed on the right page. Right now, Kit offers everything you need to scale your creator business with simple, powerful email campaigns.

I know how overwhelming it can be to juggle content creation, audience growth, and sales all at once. Kit has been empowering creators since its inception, serving thousands of businesses and earning industry acclaim for its intuitive email-first operating system. Ready to transform your workflow? Get Started with Kit for Free Today

What is Kit?

Kit is an email-first operating system designed specifically for creators who want to build deeper connections and drive revenue without a mountain of administrative work. As versatile email blast software, Kit lets you capture subscribers, automate journeys, segment audiences, and sell products—all from one unified platform.

Kit Overview

Founded in 2013, Kit began with a simple mission: give creators a dedicated tool that prioritizes email over crowded social feeds. Over the years, it has grown into a robust solution trusted by bloggers, podcasters, coaches, and small businesses worldwide.

From humble beginnings as a lightweight newsletter tool, Kit expanded its feature set to include visual automations, advanced segmentation, digital storefronts, and recommendation engines. Today, it powers communities of all sizes and helps creators monetize their passion sustainably.

Pros and Cons

Pros: Intuitive visual builder makes email automation accessible to beginners and pros alike.

Pros: Built-in digital store and subscription options transform emails into revenue streams.

Pros: Tagging and segmentation give you total control over who sees what and when.

Pros: High deliverability rates ensure your messages land in inboxes, not spam folders.

Pros: Free plan supports up to 10,000 subscribers—perfect for starting out.

Pros: 24/7 email and chat support on paid plans keeps you moving forward.

Cons: Limited user seats on lower-tier plans may require upgrading for team collaboration.

Cons: Advanced reporting and A/B testing only available on higher-tier plans.

Features

Kit’s suite of features empowers you to build, engage, automate, and monetize effortlessly.

Grow

Capture new fans and keep them engaged with easy-to-build newsletters and landing pages.

• Unlimited landing pages and opt-in forms
• SEO-friendly pages with customizable templates
• Newsletter feed that doubles as a lightweight website

Connect

Learn about your audience, segment subscribers, and deliver personalized experiences.

• Tag and segment based on interests, behavior, and purchase history
• Personalize emails with dynamic content and merge tags
• Rich subscriber profiles with engagement scoring

Automate

Map out subscriber journeys and let Kit handle the rest while you focus on creating.

• Drag-and-drop visual automation builder
• Trigger workflows by clicks, purchases, or form submissions
• Pre-built automation templates for welcome series, cart abandonment, and more

Monetize

Turn your audience into customers with built-in digital stores and subscription options.

• Sell e-books, courses, and digital downloads
• Offer paid newsletters and recurring subscriptions
• Run ads and referral programs to boost revenue

Kit Pricing

Flexible plans scale with your subscriber count and feature needs.

Newsletter Plan (Free)

Price: $0/month | Subscribers: Up to 10,000 | Ideal for newcomers.

• 1 basic visual automation & 1 email sequence
• Unlimited landing pages, forms, broadcasts
• Audience tagging & segmentation
• Email support & free recommendations

Creator Plan

Price: $29/month or $25/month billed annually | Subscribers: Up to 1,000 | Perfect for growing creators.

• Unlimited automations, sequences & 2 users
• Remove Kit branding & access apps
• RSS campaigns, polls & smart recommendations
• 24/7 email & chat support

Creator Pro Plan

Price: $59/month or $50/month billed annually | Subscribers: Up to 1,000 | Best for established teams.

• Unlimited users & advanced A/B testing
• Facebook custom audiences & referral system
• Deliverability reporting & priority support

Enterprise Plan

Custom pricing & subscriber limits | Tailored for large organizations.

• Concierge onboarding & white-glove migration
• Dedicated IP address & growth manager
• Monthly performance reviews & deliverability consultation

Ready to see how Kit transforms your email blast software strategy? Explore Kit today and watch your audience—and revenue—grow.

Kit Is Best For

Whether you’re just starting out or running a full-scale operation, Kit adapts to your needs.

Solo Creators

Manage everything yourself with an intuitive interface and the robust Free plan.

Small Teams

Collaborate with multiple users, leverage advanced automations, and scale your marketing efforts seamlessly.

Enterprises

Benefit from dedicated support, white-glove migration, and custom deliverability strategies for large subscriber bases.

Benefits of Using Kit

• Time Savings: Automate repetitive tasks and free up hours every week.
• Higher Engagement: Personalized, relevant emails keep subscribers opening and clicking.
• Increased Revenue: Multiple monetization options help diversify income streams.
• Audience Insights: Tagging and segmentation reveal what your fans love most.
• Scalability: Plans and features that grow with your business.

Customer Support

Kit’s support team is known for rapid, friendly responses. Free users can rely on email support, while paid plans unlock 24/7 chat and priority assistance.

Whether you have a technical question or need strategy tips, Kit’s experts are available around the clock to ensure your campaigns run smoothly.

External Reviews and Ratings

Users praise Kit for its ease of use, powerful automations, and top-notch deliverability. Many highlight how quickly they saw list growth and revenue increases after switching.

Some users note that advanced analytics require a higher-tier plan, but Kit’s roadmap promises ongoing enhancements to reporting tools.

Educational Resources and Community

Kit offers a rich library of tutorials, webinars, and blog posts to help you master email marketing. Join the active community forum to swap tips, share templates, and get inspired by fellow creators.

Conclusion

From capturing your first subscriber to scaling into six figures, Kit empowers every step of your email marketing journey. As an all-in-one email blast software, it streamlines list management, automations, and sales under one roof. Ready to experience the difference? Get Started with Kit for Free Today