Searching for the ultimate guide to behavior targeting? You just landed on the right page if you want to learn how to turn casual website visitors into loyal customers. In this in-depth article, I’ll share proven strategies, and show you how Justuno can automate personalized onsite messages based on real-time actions to skyrocket your conversion rates.

You know the frustration of high bounce rates and low opt-in numbers all too well. After testing dozens of tools, I discovered that behavior targeting isn’t just a buzzword—it’s the key to delivering the right message at the right moment. With Justuno powering your campaigns, you get a proven, award-winning platform used by top ecommerce brands to lift opt-in rates to 10–15%+, boost average order values, and maximize customer engagement. Ready to dive in? Let’s go!

What is Justuno?

Justuno is a website marketing automation platform that specializes in advanced behavior targeting. It empowers you to create personalized pop-ups, quizzes, embedded experiences, and exit offers that adapt dynamically to each visitor’s actions, attributes, and stage in the buyer’s journey. By capturing zero-party data and monitoring on-site signals—like time on page, cart contents, referral source, and scroll behavior—Justuno delivers tailored messaging that drives higher opt-ins, engagement, and revenue.

Justuno Overview

Founded with a mission to transform onsite marketing, Justuno has grown into a full-featured automation suite. It began as a simple pop-up builder over a decade ago and has since scaled into a dynamic workflow engine powering millions of campaigns monthly. Today, brands rely on its intuitive drag-and-drop workflow builder, deep integrations, and AI-driven product recommendations to convert more visitors into subscribers and customers.

The company’s milestones include reaching 10,000+ active merchants, integrating with all major ecommerce, email, SMS, and loyalty platforms, and earning industry awards for innovation in onsite personalization. Whether you’re a small startup or an enterprise, Justuno scales with your needs—providing out-of-the-box templates, advanced segmentation, and white-glove support for large-scale implementations.

Pros and Cons

Pros:

• High opt-in rates: Achieve 10–15+% opt-ins with data-driven pop-ups and quizzes.

• Real-time personalization: Adapt messaging instantly based on visitor behavior and attributes.

• Intuitive workflow builder: Drag-and-drop workflows make setting up complex automations simple.

• AI product recommendations: Increase average order value with personalized upsells and cross-sells.

• Rich integrations: Connect to email, SMS, reviews, loyalty, and analytics tools for unified data.

• Responsive support: Live chat and dedicated onboarding for paid plans.

Cons:

• Initial learning curve: New users may need time to master advanced workflows and segmentation.

• Limits on free plan: Always Free plan caps at 2,000 monthly visitors and basic features.

Features

Justuno’s suite of features revolves around advanced behavior targeting and seamless automation:

Pop-ups

Create high-performing opt-in and exit intent pop-ups with industry-specific templates.

• Target by cart value, scroll depth, referral source, and more.
• Design with cutting-edge layouts and animations.
• Mobile-optimized, responsive designs.

Quizzes & Surveys

Collect zero-party data while engaging visitors in a personalized experience.

• Segment users by preference to serve tailored offers.
• Embed quizzes inline or as lightboxes.

AI Product Recommendations

Unlock higher AOV with intelligent upsell and cross-sell recommendations.

• Use machine learning models to suggest relevant products in real time.
• Customize recommendation logic by category, price range, and user behavior.

Embedded Experiences

Implement in-page personalization without intrusive pop-ups.

• Native banners, headers, and dynamic content blocks.
• Change images, text, and offers based on visitor data.

Landing Pages

Launch on-brand landing pages quickly with the same dynamic personalization engine.

• A/B test messaging and layouts.
• Integrate forms and chat widgets seamlessly.

Exit Offers

Keep more traffic on your site with perfectly timed exit intent promotions.

• Triggered by mouse movement, inactivity timer, or page dwell time.
• Offer coupons, free shipping, or product recommendations to reduce cart abandonment.

Justuno Pricing

Justuno offers flexible plans to fit any business stage:

Always Free

Price: $0/month
Ideal For: New sites up to 2,000 monthly visitors
Highlights:

• 1 Team Seat
• 1 Live Workflow
• Default Segments

Lite

Price: $39/month
Ideal For: Core website messaging and personalization
Highlights:

• Includes Free features
• 3 Team Seats
• 3 Custom Workflows
• Live Chat Support
• Standard Onboarding

Flex

Price: $99/month
Ideal For: Advanced segmentation and custom automation
Highlights:

• Includes Lite features
• Account Strategist
• Custom Segments & Properties
• Visibility Boost
• Personalized Onboarding

Enterprise

Price: Contact Us
Ideal For: Organizations needing control, security & support
Highlights:

• Includes Flex features
• Enterprise Hub
• Custom Team Roles
• Cross-Domain Reporting

Justuno Is Best For

Whether you’re a small shop or a global brand, Justuno’s behavior targeting tools adapt to your needs.

Small & Medium Businesses

Boost email sign-ups and reduce bounce with easy-to-use templates and free onboarding.

Growing Ecommerce Stores

Use advanced segmentation and AI recommendations to maximize AOV and customer lifetime value.

Enterprises

Leverage cross-domain reporting, custom roles, and dedicated strategists to manage complex campaigns and large teams.

Benefits of Using Justuno

• Increased Conversions: Personalized messages at the right moment drive more sales.
• Higher Engagement: Quizzes and surveys deliver interactive experiences that collect valuable data.
• Data-Driven Insights: Visualize campaign performance and identify new opportunities.
• Seamless Automation: Set up workflows once and let them run, freeing you to focus on strategy.
• Scalable Solutions: From free plan to enterprise, Justuno grows with your traffic and goals.

Customer Support

Justuno’s support team is known for quick response times and deep expertise. Lite and Flex plans include live chat, email support, and standard onboarding guides to help you get started. Enterprise customers receive a dedicated account strategist and access to custom training sessions.

Whether you’re troubleshooting a workflow or seeking optimization advice, you’ll find the Justuno support staff highly responsive across multiple channels. The help center features comprehensive tutorials, FAQs, and best-practice guides to ensure you get the most out of every feature.

External Reviews and Ratings

On major review sites, customers praise Justuno for its robust behavior targeting capabilities and intuitive interface. Many remark on the boost in conversion rates within weeks of implementing personalized pop-ups and exit offers. They highlight the platform’s flexibility, deep integrations, and the tangible ROI delivered.

A small number of users note the initial learning curve when configuring advanced flows. However, these concerns are often mitigated by the detailed documentation and responsive customer support that guide new users through setup and optimization.

Educational Resources and Community

Justuno maintains an active blog filled with case studies, optimization tips, and behavior targeting best practices. Regular webinars, video tutorials, and live Q&A sessions help marketers stay ahead of the curve. The online community forum connects you with peers, where you can share strategies, ask questions, and discover creative use cases.

Conclusion

Behavior targeting is the secret weapon for boosting onsite conversions—and Justuno makes it effortless to implement. From high-impact pop-ups and AI recommendations to seamless workflows and deep integrations, you’ll have everything you need to engage visitors, grow your lists, and drive more sales. Ready to see the results for yourself? Get Started with Justuno for Free Today.

If you’re serious about leveraging behavior targeting to skyrocket your conversion rates, there’s no better time than now—get started with Justuno for free today and watch your engagement and revenue soar.