Searching for the ultimate guide to email marketing automation? You just landed on the right place. I’ve spent years exploring, testing and perfecting strategies to boost conversions with email marketing, and today I’m excited to share how Justuno can transform your onsite efforts and take your campaigns to the next level. Whether you’re starting from scratch or scaling an established business, this platform provides the tools you need to grow lists, drive sales, and elevate visitor experiences with hyper-personalized messaging. Ready to see it in action? Get Started with Justuno for Free Today.

If you’ve struggled with low open rates, disappointing click-throughs, or underwhelming sign-up numbers, you’re not alone. I’ve been there too. With over a decade serving e-commerce brands, retailers and marketers, Justuno has earned a reputation for delivering unmatched onsite email marketing automation. In this comprehensive guide, I’ll walk you through everything from setting up targeted pop-ups and quizzes to orchestrating advanced flows, segmenting visitors and measuring results, so you can maximize every touchpoint and see measurable growth in your campaigns.

What is Justuno?

Justuno is the website marketing automation platform designed to supercharge your email marketing efforts by capturing, engaging and converting visitors with personalized, behavior-driven messaging. It lets you build pop-ups, quizzes, AI product recommendations, embedded experiences, landing pages and exit offers, all tailored to the unique signals your visitors send in real time.

Justuno Overview

Founded in 2015, Justuno set out with a mission to modernize onsite email marketing and provide merchants with tools that combine creativity, strategic targeting and automation in a single platform. Over the years, it has grown from a small startup to partnering with thousands of brands across industries like fashion, home goods and B2B. Milestones include surpassing 1 billion pop-up impressions per month and expanding integrations to cover every major email, SMS and analytics provider.

The team’s focus on innovation has led to the development of AI-driven product recommendations, advanced workflow builders and embedded experiences that deliver native, uninterrupted personalization. Today, marketers rely on Justuno to increase opt-in rates by 10–15% or more, improve conversion rates by up to 25%, and ultimately drive higher revenue from their email marketing channels.

Pros and Cons

Pros:

High Opt-In Rates: Achieve 10–15% opt-in rates with proven templates.

Rich Personalization: Display hyper-targeted offers based on behavior, cart value and customer data.

All-in-One Platform: Build pop-ups, quizzes, embedded experiences and landing pages under one roof.

Advanced Automation Flows: Trigger sequences that adapt to visitor actions and preferences.

Deep Integrations: Connect with email, SMS, loyalty and review platforms for a unified stack.

Customizable Designs: Drag-and-drop templates and CSS access for brand-consistent messaging.

AI Product Recommendations: Increase average order value with smart upsells and cross-sells.

Exit Intent Offers: Reduce cart abandonment and recover lost revenue.

Cons:

Learning curve for advanced flows can be steep for beginners.

Pricing may be higher for enterprise-level features.

Features

Justuno’s feature set addresses every stage of the visitor journey, from discovery and engagement to conversion and retention. Here’s a closer look at the core capabilities:

Pop-Ups

Create eye-catching pop-ups that collect email addresses, promote offers and guide visitors through targeted messages.

• Customizable templates for every industry.
• Behavioral triggers like scroll depth and exit intent.
• Device-specific targeting for mobile and desktop.

Quizzes & Surveys

Engage visitors with interactive quizzes to gather zero-party data and recommend personalized products or content.

• Branching logic for tailored experiences.
• Data capture for segmentation and follow-up.
• Seamless integration with email marketing platforms.

AI Product Recommendations

Leverage machine learning to surface relevant products based on browsing behavior and purchase history.

• Intelligent upsell and cross-sell blocks.
• Dynamic content insertion across pop-ups and pages.

Embedded Experiences

Deliver personalization natively within your site’s pages to maintain a seamless browsing experience.

• In-page banners, tiles and carousels.
• Conditional display based on customer segments.

Landing Pages

Spin up new landing pages with the same precision targeting and A/B testing features from your pop-up toolbox.

Exit Offers

Deploy tailored offers at the moment a visitor attempts to leave, recovering potential lost sales.

Justuno Pricing

Justuno offers a plan for every stage of growth:

Always Free

Price: $0/month
Ideal For: Up to 2,000 monthly visitors starting out
Features:
✅ 1 Team Seat
✅ 1 Live Workflow
✅ Default Segments

Lite

Price: $39/month
Ideal For: Basic website messaging and personalization
Features:
✅ 3 Team Seats
✅ 3 Custom Workflows
✅ Live Chat Support
✅ Standard Onboarding

Flex

Price: $99/month
Ideal For: Advanced segmentation and custom automation
Features:
✅ Account Strategist
✅ Custom Segments & Properties
✅ Visibility Boost
✅ Personalized Onboarding

Enterprise

Contact Sales
Ideal For: Organizations needing control, security & support
Features:
✅ Enterprise Hub
✅ Custom Team Roles
✅ Cross-Domain Reporting

Justuno Is Best For

Whether you’re a small startup or a large enterprise, email marketing automation can transform how you engage visitors and drive sales. Here’s who benefits most:

E-commerce Brands

Leverage targeted pop-ups and flows to capture emails and increase AOV with AI recommendations.

Retailers

Enhance in-store and online campaigns by segmenting customers based on browsing and purchase history.

B2B Companies

Qualify leads with quizzes and surveys, then nurture them with personalized email sequences.

Agencies

Offer clients a turnkey solution to boost conversions and measure results across multiple sites.

Benefits of Using Justuno

• Streamlined List Growth: Capture more subscribers with optimized opt-in forms and offers.
• Higher Conversion Rates: Use real-time personalization to show the right message at the right time.
• Improved ROI: Automate follow-ups and cross-sells to maximize revenue from existing traffic.
• Unified Data: Centralize visitor behavior, email interactions and purchase history for better insights.
• Scalable Workflows: Grow from basic pop-ups to enterprise-grade automation as your needs evolve.

Customer Support

Justuno’s support team responds quickly via live chat, email and phone, ensuring you never get stuck. Whether you’re troubleshooting a pop-up design or refining a complex flow, expert guidance is available to keep your campaigns running smoothly.

Dedicated account strategists on Flex and Enterprise plans provide personalized onboarding sessions, strategic reviews and best practices, helping you extract maximum value from the platform.

External Reviews and Ratings

Marketers rave about Justuno’s ease of use, versatile templates and measurable impact on conversions. On major review sites, it holds an average rating of 4.5 stars, with praise for its intuitive builder and robust analytics. A few users note a learning curve when building advanced flows, but the support team and knowledge base make onboarding straightforward and efficient.

Educational Resources and Community

Justuno offers a wealth of learning materials, including a comprehensive blog, step-by-step tutorials, webinars and an active community forum. From beginner guides to advanced strategy sessions, these resources empower you to master email marketing automation and stay ahead of industry trends.

Conclusion

By integrating email marketing automation with onsite personalization, you can significantly boost conversions and revenue. Justuno simplifies this process with powerful pop-ups, quizzes, AI recommendations and flows that adapt in real time. Ready to elevate your campaigns? Midway through your journey or just getting started, Get Started with Justuno for Free Today and experience the difference that hyper-focused email marketing automation can make. Don’t wait—transform your visitor interactions and skyrocket your results with Justuno. Get Started with Justuno for Free Today.