Searching for the ultimate guide to the applicant tracking system? You just landed on the right page. As you explore ways to streamline hiring and enhance candidate experience, SurveySparrow emerges as a powerful ally. I know how overwhelming it can be to sift through resumes, interview feedback, and candidate surveys—SurveySparrow tackles these challenges head-on, offering AI-driven insights and seamless automation to boost hiring efficiency. Ready to transform your recruitment process? Get Started with SurveySparrow Today.

What is SurveySparrow?

SurveySparrow is a unified voice-of-customer platform that doubles as an applicant tracking system enhancer, enabling HR teams to gather timely candidate feedback and actionable data. By combining conversational surveys, review management, and AI-powered analytics, SurveySparrow helps you monitor every step of the hiring journey—from initial application to offer acceptance—ensuring you never miss a beat when optimizing recruitment workflows.

SurveySparrow Overview

Founded with a vision to turn customer—and candidate—voice into business growth, SurveySparrow has rapidly grown into a leading feedback management solution. Its mission: empower organizations to create memorable experiences at every touchpoint. With offices spanning multiple continents and a client roster that includes startups and Fortune 500 companies alike, SurveySparrow has earned accolades for innovation and user-centric design.

Over the years, SurveySparrow has introduced Wings, a suite of AI-powered tools that simplify survey creation, sentiment analysis, and review responses. By integrating with over 2,000 platforms, it ensures your hiring data flows seamlessly between CRMs, HRIS, and collaboration tools—keeping every stakeholder aligned and informed.

Pros and Cons

Increased Response Rates: Conversational surveys feel more personal, driving up participation by up to 40%.

AI-Powered Insights: With CogniVue, you can extract sentiment trends and key drivers from candidate feedback at scale.

Multi-Channel Collection: Capture opinions via email, social media, WhatsApp, and more—meet candidates where they are.

Robust Integrations: Seamlessly sync with over 2,000 platforms, from CRMs to ticketing systems.

Reputation Management: Monitor and respond to online reviews across 100+ platforms to strengthen employer branding.

Hassle-Free Ticketing: Close the feedback loop with simple ticket management for any hiring issues.

Cons:

1. Occasional learning curve for advanced AI features—new users might need onboarding.

2. Custom enterprise plans may require longer implementation timelines for large organizations.

Features

SurveySparrow packs a host of features tailored to elevate your applicant tracking system capabilities. Here are the standout tools:

Conversational Surveys

Engage candidates with chat-like surveys that feel natural and reduce drop-off.

• Smooth mobile-first design
• Logic branching for personalized paths
• Localized in 130+ languages

Reputation Management

Build trust by leveraging candidate reviews across multiple platforms.

• Aggregate reviews from 100+ sites
• Automated review requests
• Custom branding for review widgets

Ticketing

Quickly address candidate concerns and feedback with built-in ticket management.

• Assign tickets to recruiters or HR agents
• SLA management and macros
• Detailed analytics and dashboards

Integrations

Keep your hiring tech stack in sync without missing a beat.

• 2,000+ pre-built connectors
• Webhooks and custom workflows
• Native support for major CRMs and HRIS

CogniVue AI Insights

Unlock powerful analytics from large volumes of feedback.

• Key driver analysis for candidate satisfaction
• Automatic sentiment tagging
• Custom dashboards and reports

WhatsApp Feedback

Engage candidates on their favorite messaging app for real-time responses.

• Instant notifications and alerts
• Secure, two-way conversations
• Automated follow-ups

Multi-Channel Collection

Gather feedback via email, SMS, social media, and embed surveys on your career site.

SurveySparrow Pricing

Whether you’re a small HR team or a global enterprise, there’s a plan to suit your needs:

Basic

$19/month (billed yearly) – Ideal for solo recruiters just starting out.

• 2,500 responses/year
• Email surveys, skip logic, Slack integration
• 24×5 email support

Starter

$39/month (billed yearly) – Great for growing teams needing embedded surveys and translations.

• 15,000 responses/year
• Embed in email, post-completion redirects
• HubSpot integration, 24×5 email support

Business

$79/month (billed yearly) – Perfect for small agencies requiring custom branding and advanced question types.

• 50,000 responses/year
• Workflows, webhooks, respondent tracking
• Zendesk integration, 24×5 chat support

Professional

$249/month (billed yearly) – For midsize enterprises focusing on sentiment analysis and compliance.

• 100,000 responses/year
• CSS customization, HIPAA compliance
• Excel Online integration, 24×5 call support

Enterprise

Custom pricing – Tailored for large organizations with advanced requirements.

• Dedicated CSM
• Key driver analysis, survey throttling
• Custom implementation and data center

For detailed ticket management pricing and add-ons, visit our pricing page here.

SurveySparrow Is Best For

If you’re evaluating an applicant tracking system with robust feedback capabilities, SurveySparrow fits multiple use cases:

HR Teams

Gather candidate experience data post-interview to continually refine your recruitment process.

Recruiting Agencies

Leverage surveys and reputation management to showcase high satisfaction rates to potential clients.

Enterprises

Centralize feedback from global hiring centers and derive AI-driven insights for strategic workforce planning.

Benefits of Using SurveySparrow

• Enhanced Candidate Experience: Real-time feedback alerts help you address issues before they escalate.
• Data-Driven Hiring Decisions: AI insights reveal trends in candidate satisfaction and process bottlenecks.
• Streamlined Workflows: Automated survey triggers tied to application stages save time and reduce manual tasks.
• Improved Employer Brand: Manage and amplify positive candidate reviews across platforms.
• Scalable Solution: From startups to enterprise, plans grow with your hiring volume.

Customer Support

SurveySparrow prides itself on responsive support across channels. Whether you prefer email, chat, or call support, our team is available 24×5 to help you set up surveys, troubleshoot integrations, and train your HR staff. Enterprise clients receive a dedicated Customer Success Manager for personalized guidance.

Our extensive knowledge base, video tutorials, and community forums ensure you always have resources at your fingertips. Rapid response SLAs guarantee minimal downtime, so your recruitment workflows remain uninterrupted.

External Reviews and Ratings

Industry analysts and users consistently praise SurveySparrow’s intuitive interface and robust analytics. On G2, it holds a 4.6-star average, with reviewers highlighting the ease of survey creation and deep integrations. TrustRadius users commend the AI-powered insights for helping them identify key drivers of candidate satisfaction.

Some users note an initial learning curve when configuring advanced AI features, but most report that onboarding sessions and documentation effectively bridge any gaps. Regular product updates ensure continuous improvement based on user feedback.

Educational Resources and Community

SurveySparrow maintains an active blog, monthly webinars, and in-depth tutorials to help HR professionals maximize their feedback programs. Join our community forum to exchange best practices, explore custom workflow recipes, and engage with product experts. From template galleries to live Q&A sessions, you’ll always find fresh insights to refine your hiring process.

Conclusion

Optimizing your applicant tracking system doesn’t have to be a daunting task. With AI-driven surveys, multi-channel feedback collection, and seamless integrations, SurveySparrow equips you with the tools to elevate every stage of candidate engagement. Ready to transform your recruitment strategy? Get Started with SurveySparrow Today.

Get Started with SurveySparrow Today