Searching for the ultimate guide to lead gen? You just landed on the right page. Whether you’re a solo entrepreneur or part of a fast-growing sales team, you need a streamlined approach to identify, engage, and convert prospects. That’s where Closely comes in—a robust LinkedIn outbound platform built to turbocharge your outreach and deliver measurable growth.

I know how frustrating it can be to juggle multiple tools, struggling to maintain personalization at scale while still hitting your monthly targets. With years in the market, recognition from top industry analysts, and happy clients across tech, finance, and professional services, Closely has proven itself as the go-to partner for anyone serious about optimizing their lead gen pipeline. Ready to see what everyone’s talking about? Get Started with Closely Today and start turning LinkedIn connections into qualified opportunities.

## What is Closely? A Lead Gen Powerhouse

Closely is a LinkedIn automation tool designed for teams and leaders who want to expand their outreach without sacrificing personalization. By combining custom sequence workflows, advanced targeting, and real-time analytics, Closely transforms how you approach lead gen on the world’s largest professional network.

With Closely, you can:

• Create multi-step outreach campaigns in minutes
• Filter and manage leads to avoid duplicate or irrelevant touchpoints
• Sync seamlessly with your CRM for end-to-end visibility

## Closely Overview: Pioneering Lead Gen Solutions

Founded by a team of growth hackers and automation experts, Closely set out with a clear mission: to give teams a unified platform for orchestrating complex LinkedIn outreach strategies. Over the years, the platform has evolved from a simple messaging scheduler to a full-fledged automation suite packed with conditional logic, A/B variants, and GDPR-compliant data handling.

Key milestones include:

• 2019: Launched the original Closely MVP with core connection and messaging features
• 2020: Introduced multi-variant campaign support and real-time analytics
• 2022: Rolled out native CRM integrations and advanced team management controls
• 2023: Surpassed 1,000 active customers across 30+ countries

Today, Closely empowers both in-house teams and agencies to manage multiple client campaigns—each benefiting from a centralized dashboard and white-label reporting.

## Pros and Cons

Pros:

Highly customizable sequences: Build outreach cadences with multiple actions, pauses, and conditional branches to deliver hyper-targeted messages.

Superior analytics dashboard: Access detailed metrics on opens, replies, and connection rates, helping you optimize campaigns in real time.

GDPR compliant: Adheres to stringent data protection regulations, giving you and your clients peace of mind.

Seamless CRM integrations: Sync leads automatically with Salesforce, HubSpot, Pipedrive, and other popular platforms.

Flexible team permissions: Create roles and access levels to protect sensitive data while enabling collaboration.

Agency-ready white labeling: Customize the interface and reporting to match your brand and build client trust.

Cons:

Initial learning curve for advanced sequence builder—though extensive tutorials and support resources help flatten it.

Pricing tiers may feel steep for very small teams, but the ROI from time saved and increased conversions often offsets the investment.

## Features

Closely’s feature set addresses every stage of your LinkedIn lead gen workflow, from prospect identification to campaign optimization.

### Custom Sequence Builder

Design outreach cadences that adapt based on prospect behavior:

• Define multiple steps: connect requests, follow-ups, and personalized messages
• Set conditional triggers: move contacts to different paths if they reply, view your profile, or accept connection
• Pause or stop sequences automatically upon meeting criteria

### Audience Selection & Lead Management

Target the right prospects with precision and avoid spamming the same people:

• Import lists or search LinkedIn by filters like industry, role, location, and more
• Exclude leads from past campaigns to prevent over-messaging
• Tag and segment contacts for tailored outreach

### Superior Metrics Dashboard

Make data-driven decisions with a comprehensive analytics suite:

• Track connection request acceptance rates, response rates, and campaign ROI
• Visualize campaign performance on customizable charts and heatmaps
• Export detailed reports for stakeholder presentations

### CRM & Tool Integrations

Keep your sales stack in sync:

• Native integrations with major CRMs and meeting schedulers
• Webhook support for custom workflows and notifications
• Automatic lead enrichment with third-party data providers

### GDPR Compliance & Data Security

Operate with confidence knowing your outreach respects data privacy laws:

• Robust data encryption at rest and in transit
• Consent management and opt-out features built in
• Regular security audits and ISO-aligned protocols

## Closely Pricing

Whether you’re a solo operator or an agency managing multiple clients, there’s a plan tailored to your needs:

### Starter Plan

Price: $49/month
Ideal for: Individual users and freelancers looking to dip their toes into automated outreach
Highlights:

• Up to 500 outbound actions per month
• Basic sequence templates
• Email support and access to online resources

### Growth Plan

Price: $99/month
Ideal for: Small sales teams aiming to scale outreach
Highlights:

• Up to 2,000 outbound actions per month
• Advanced sequence builder and multi-variant campaigns
• CRM integrations and priority support

### Agency Plan

Price: $199/month
Ideal for: Agencies and consultancies managing multiple client accounts
Highlights:

• Unlimited outbound actions
• White-label dashboard and reporting
• Custom onboarding and dedicated account manager

Ready to test drive the Growth Plan? Start your free trial now and unlock the full suite of automation features.

## Closely Is Best For

Closely adapts to a variety of professional contexts. Here’s who benefits most:

### B2B Sales Teams

Automate repetitive outreach tasks, maintain personalization, and focus on high-value conversations.

### Marketing Agencies

Manage client campaigns from one interface, deliver branded reports, and demonstrate clear ROI.

### Solopreneurs & Consultants

Scale your networking efforts without losing the personal touch that converts prospects into clients.

### Talent & Recruitment

Source and engage top talent proactively, streamline candidate pipelining, and fill roles faster.

## Benefits of Using Closely

Investing in Closely pays dividends across your sales and marketing funnel:

• Time Savings: Automate repetitive tasks and free up hours each week for strategic work.
• Higher Conversion Rates: Personalized, timely follow-ups increase response rates and booked meetings.
• Data-Driven Optimization: Use real-time analytics to refine messaging and targeting continuously.
• Compliance Assurance: Built-in GDPR features protect your reputation and customer trust.
• Scalable Growth: From solo users to large agencies, Closely scales with your ambitions.

## Customer Support

Closely’s support team is known for quick response times and deep product expertise. Whether you hit a snag building your first sequence or need advice on best practices, help is just a chat or email away.

Support channels include live chat, email, and an extensive knowledge base. Premium plans also receive dedicated onboarding sessions and regular check-ins to ensure success.

## External Reviews and Ratings

Customers consistently praise Closely for its intuitive interface and powerful automation capabilities. On review platforms, it holds an average rating of 4.7 out of 5, with reviewers highlighting:

• Ease of use and fast ramp-up time
• Detailed insights that drive campaign improvements
• Reliable performance and minimal LinkedIn throttling issues

Some constructive feedback notes a brief learning curve for advanced conditional workflows—but the team addresses this with updated tutorials and responsive support.

## Educational Resources and Community

Staying ahead in lead gen means continuous learning. Closely offers:

• An official blog with best-practice guides and case studies
• On-demand webinars led by industry experts
• A private community forum where users swap templates, scripts, and tips
• Step-by-step video tutorials covering every feature

## Conclusion

As you’ve seen, mastering LinkedIn outreach is key to consistent lead gen success. Closely unifies audience selection, sequence automation, and data analytics into one powerful platform. Midway through your trials, you’ll notice how much faster you build pipelines and how much higher your response rates climb—transforming LinkedIn connections into real business conversations. To experience this for yourself, sign up for Closely today and accelerate your growth.

Get Started with Closely Today