Searching for the ultimate guide to customizing your checkout page? You just landed on the right page. With Kartra’s intuitive tools and pre-built templates, you can create a seamless, on-brand checkout experience that converts visitors into paying customers. Ready to take your sales to the next level? Get Started with Kartra Today and see how effortless it is to launch a high-converting checkout page.

If you’ve ever struggled with clunky payment forms, high abandonment rates, or a mismatch between your brand and the checkout process, you’re not alone. I’ve spent years testing different platforms, and Kartra stands out with its customizable design, built-in upsells, coupon features, and seamless integrations. Whether you run an online course, digital downloads shop, or coaching program, Kartra empowers you to tailor every element of your checkout page—without writing a single line of code.

What is Kartra?

Kartra is an all-in-one marketing platform designed to help entrepreneurs, course creators, and digital marketers streamline the entire sales funnel process. At its core, Kartra consolidates landing pages, automated emails, checkout pages, membership portals, and more into a single dashboard. Instead of juggling multiple tools and integrations, you get everything you need to sell products and services online in one unified solution.

With Kartra, building a fully customized checkout page becomes as simple as dragging and dropping elements onto a canvas. You can add trust badges, testimonials, countdown timers, and custom fields—all optimized to reduce friction and boost conversions. Kartra’s built-in analytics then track performance, letting you tweak and optimize your page in real time.

Kartra Overview

Founded in 2018 by marketing veterans Andy Jenkins, Mike Filsaime, and Alex Becker, Kartra was built to replace the fragmented tech stacks most online businesses relied on. The mission was clear: simplify online selling by bringing funnels, email, and payments under one roof. Since its launch, Kartra has grown rapidly, serving thousands of businesses worldwide and processing millions in transactions every month.

Key milestones include the rollout of Kartra AI in 2022, which uses artificial intelligence to generate on-brand copy, headlines, and email sequences in seconds. The platform also introduced advanced funnel simulation tools and affiliate management in 2023, empowering users to recruit partners and model their sales journeys end to end. Through continuous feature updates and a commitment to user feedback, Kartra remains at the forefront of marketing automation.

Pros and Cons

Pro: Unified platform for funnels, email, membership sites, and checkout pages—eliminating multiple vendor fees and integration headaches.

Pro: Fully customizable checkout page builder with drag-and-drop editor and 100+ pre-designed templates.

Pro: Built-in upsells, downsells, order bumps, coupons, and promotions to maximize average order value.

Pro: Advanced analytics and funnel simulation tools to test and optimize every step of your sales process.

Pro: Kartra AI for rapid content creation, including sales copy, email sequences, and headlines.

Pro: Comprehensive affiliate management and helpdesk support for scaling your business.

Con: Learning curve for beginners unfamiliar with all-in-one marketing platforms.

Con: Pricing may be higher than standalone tools for businesses with minimal feature needs.

Features to Customize Your Checkout Page

Drag-and-Drop Checkout Builder

No coding skills? No problem. Kartra’s drag-and-drop builder makes it easy to design a checkout page that aligns with your brand colors, fonts, and imagery.

• Pre-built blocks for order summaries, trust seals, and countdown timers.
• Mobile-responsive design ensures seamless purchasing on any device.
• Instant preview mode to see changes in real time.

Brand Customization Options

Keep your brand front and center by customizing every element of the checkout form.

• Upload custom logos and background images.
• Match fonts and colors to your marketing materials.
• Hide or show fields based on your niche—perfect for courses, services, or digital downloads.

Flexible Payment Gateways

Kartra integrates with major payment processors like Stripe and PayPal, offering one-click payments and global currency support.

• Secure SSL encryption and PCI compliance.
• One-click upsell offers post-purchase.
• Automatic subscription billing for recurring revenue.

Custom Fields and Tailored Forms

Collect exactly the information you need without cluttering the page.

• Add text inputs, dropdowns, radio buttons, and checkboxes.
• Use conditional logic to display fields based on user responses.
• Optimize for data collection and segmentation.

Upsell and Downsell Modules

Boost revenue with post-purchase offers seamlessly integrated into your checkout flow.

• One-click upsells—no re-entering payment details.
• Conditional downsells tailored to user behavior.
• Bundled offers and order bumps to increase average order value.

Coupons and Promotions

Create urgency and drive more sales with time-sensitive discounts.

• Fixed or percentage-based discounts.
• Set start and end dates, usage limits, and minimum order values.
• Auto-apply coupons for special campaigns or affiliates.

Kartra Pricing

Kartra offers four plans to fit businesses of all sizes. Each plan includes the checkout page builder and key marketing features—grow into more advanced capabilities as your needs evolve.

Essentials – $59/mo

Ideal for solo entrepreneurs and small launches.

• 500 contacts and 10,000 emails/month.
• 5 pages, 1 product, 1 membership or course.
• Kartra AI with 30 uses, form builder, funnel mapper.
• 5% transaction fees.

Starter – $119/mo (Best Value)

Perfect for growing businesses wanting unlimited resources.

• 2,500 contacts, unlimited emails & SMS.
• Unlimited pages, products, memberships.
• Kartra AI with 100 uses, video hosting, calendars.
• 0% transaction fees.

Growth – $229/mo (Advanced Tools)

Designed for established businesses scaling their funnels.

• 12,500 contacts, unlimited campaigns.
• Funnel simulation, webinars for 1,000 attendees.
• Advanced automations, affiliate management.
• Helpdesk support and surveys/quizzes.

Professional – $549/mo

Enterprise-grade solution with real-time analytics and live chat support.

• 25,000 contacts, 5 custom domains.
• All Growth features plus live chat, real-time funnel analytics.

Ready to simplify your checkout process and maximize conversions? Get Started with Kartra Today and pick the plan that fits your growth stage.

Kartra Is Best For Optimizing Your Checkout Page

Kartra’s flexibility makes it ideal for a variety of entrepreneurs and businesses looking to refine their checkout experience.

Course Creators

If you sell online courses, Kartra’s checkout page builder lets you bundle lessons, apply upsells, and track student enrollments—all while keeping your branding consistent.

Coaches and Consultants

Offer one-on-one sessions, group packages, or digital toolkits with customized checkout fields to gather client details and appointment preferences.

Ecommerce Store Owners

Seamlessly integrate product catalogs, order bumps, and coupon codes to boost average order value on your digital and physical goods.

Membership Site Operators

Create tiered subscriptions with trial periods, recurring billing, and gated access—ensuring members have a frictionless signup experience.

Benefits of Using Kartra

• Streamlined Sales Process: Manage your landing pages, checkout page, and email follow-ups in one platform.
• Higher Conversion Rates: Pre-built templates and conversion-focused features reduce abandonment.
• Increased Revenue: Upsells, order bumps, and coupons drive average order value upward.
• Brand Consistency: Fully customizable templates ensure a seamless customer journey.
• Data-Driven Decisions: Real-time analytics reveal what’s working and where to optimize.
• Time Savings: Kartra AI and automation workflows handle repetitive tasks, freeing you to focus on strategy.

Customer Support

Kartra offers responsive, multi-channel support to ensure you never get stuck. Their helpdesk system allows you to submit tickets, track progress, and receive timely resolutions from knowledgeable support agents. If you need immediate assistance, live chat is available on Professional plans, connecting you directly with Kartra specialists.

Beyond direct support, Kartra provides a comprehensive knowledge base, step-by-step tutorials, and regular live webinars. These resources empower you to solve common issues, learn new features, and implement best practices for designing high-converting checkout pages and funnels.

External Reviews and Ratings

Users consistently praise Kartra for its all-in-one nature and ease of use. Many highlight how the checkout page builder has streamlined their sales funnels and boosted conversion rates by 20–30%. Reviewers on G2 and Capterra often mention the value of Kartra AI and the drag-and-drop editor.

On the flip side, a few users comment on the initial learning curve and desire more advanced A/B testing features. Kartra addresses this feedback with regular feature updates and extensive onboarding calls, ensuring new users quickly get up to speed and maximize the platform’s potential.

Educational Resources and Community

Kartra maintains an active blog with in-depth tutorials, case studies, and optimization tips for your checkout page and overall funnel strategy. Monthly live training webinars cover everything from basic setup to advanced marketing automation and affiliate management.

Additionally, Kartra’s private Facebook community and official forums provide a space to share ideas, ask questions, and network with other entrepreneurs. Regular challenges, expert Q&A sessions, and peer-to-peer support make it easy to learn new tactics and stay motivated on your journey.

Conclusion

Customizing your checkout page is essential for reducing abandonment, increasing average order value, and maintaining a seamless brand experience. Kartra’s all-in-one platform equips you with the tools you need—drag-and-drop builder, upsells, coupons, analytics, and more—to create high-converting checkout pages without coding headaches. Ready to transform your sales funnel? Get Started with Kartra Today and launch your optimized checkout page in minutes.

Take the next step toward skyrocketing your conversions and delivering a checkout experience your customers will love: Get Started with Kartra Today.