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What Is Frase?

Frase is an all-in-one SEO and AI writing platform designed to streamline content research, creation, and optimization. Rather than jumping between tools and spreadsheets, marketers, agencies, and in-house teams can use Frase to:

• Analyze search engine results to extract key topics and headings
• Generate data-backed content briefs within seconds
• Produce AI-driven first drafts that are SEO-ready
• Continuously optimize existing content to climb SERP rankings
• Collaborate seamlessly with team members and freelancers

Whether you’re starting from scratch or improving pages that haven’t yet taken off, Frase consolidates research, writing, and optimization into one intuitive workspace.

Features

Frase packs powerful modules that cover every step of the content lifecycle. Below are the standout capabilities that turn research and writing from a chore into a strategic advantage.

1. Instant SEO Research & Insights

Frase eliminates manual SERP digging by analyzing top-ranking pages in real time. With a glance, you can:

• Identify the most common headers and subtopics used by competitors
• Surface frequently asked questions and relevant statistics
• Visualize key SERP metrics like word count, domain rating, and heading count
• Prioritize topics based on search intent and difficulty

2. AI-Powered Content Brief Generator

Save hours of manual outline work by using Frase’s AI to produce detailed content briefs in as little as 6 seconds. This feature:

• Recommends headings and subheadings drawn from top-performing pages
• Suggests primary and semantically related keywords for full coverage
• Compiles competitor coverage scores to spot content gaps
• Allows drag-and-drop customization in the Outline Builder

3. Intelligent Outline Builder

Organize your content structure visually to ensure flow and depth:

• Drag and drop headings to rearrange sections on the fly
• Generate fresh heading and subheading ideas with a single click
• Preview word counts and keyword distribution per section

4. AI Writer for First Drafts

Go from a bare outline to a polished draft in seconds. Frase’s AI Writer can:

• Create full-length blog posts or articles optimized for your target keywords
• Produce high-converting copywriting formulas like PAS (Problem-Agitate-Solution)
• Generate FAQ sections, intros, conclusions, and more
• Adjust tone, length, and structure to match your brand voice

5. Real-Time Content Optimization

Keep your drafts perfectly aligned with SEO best practices as you write:

• Live topic modeling highlights missing keywords
• Competitor comparison shows how your draft stacks up
• Optimization score updates moment-to-moment for clear guidance

6. Collaboration & Workflow Management

Coordinate seamlessly with writers and stakeholders:

• Assign documents to different team members
• Comment inline and track revision history
• Organize projects into folders by client, campaign, or topic
• Set custom roles and permissions for secure access

7. Integrations & Export Options

Work within your existing stack for maximum efficiency:

• Write and optimize directly in Google Docs and WordPress
• Export content briefs and drafts as PDF or DOCX
• Use the API for custom workflows and deeper automation

8. Content Monitoring & Alerts

Once your content publishes, Frase can keep an eye on performance:

• Receive real-time alerts for ranking drops or improvements
• Track share of voice and keyword movement over time
• Generate regular performance reports for stakeholders

Pricing

Frase offers flexible pricing tiers tailored to everyone from solopreneurs to enterprise teams. Whether you need basic AI writing or full-scale SEO analytics, there’s a plan for you.

Starter – $45/month

Perfect for small businesses and freelancers aiming to get started with AI-powered SEO.

• 1 user included
• 15 content projects per month
• Rank-ready AI documents from $2 each
• 1 brand voice
• 3 reference docs
• 30 custom terms
• SEO analytics for 1 domain
• Content opportunities for 50 pages
• Unlimited AI words and free AI tools
• Add-on access to Frase Answers

Professional – $115/month

Ideal for agencies and in-house teams that need more capacity and priority support.

• 3 users (additional at $25/user, up to 9)
• 75 content projects per month
• Rank-ready AI docs from $2 each
• 5 brand voices
• 15 reference docs
• 100 custom terms
• Unlimited-domain SEO analytics
• Content opportunities for 200 pages
• Priority support
• Add-ons: Frase Answers, API access

Enterprise – Custom Pricing

For large marketing teams and enterprises requiring advanced security, compliance, and customization.

• Custom user counts and volume pricing
• Tailored brand voices, terms, and reference document allowances
• Unlimited domains & multi-account integrations
• Custom content monitoring & real-time alerting
• Dedicated onboarding and account management
• Advanced security and compliance
• Add-ons: Frase Answers, API

Benefits to the User (Value for Money)

Choosing Frase means investing in a system that amplifies productivity, consistency, and SEO results. Here’s why it pays for itself:

• Time Savings: Automating research and brief creation frees you from hours of manual work, letting you focus on strategy and creativity.
• Improved Rankings: Data-driven insights ensure every piece you publish is optimized for the topics and keywords that matter most.
• Scalability: From one user to dozens, Frase grows with your team, handling hundreds of content projects without breaking a sweat.
• Cost Efficiency: With AI drafts from $2 each and unlimited free AI tools, you can produce more high-quality content at a fraction of the cost of traditional agencies.
• Consistency: Save brand voices, templates, and SOPs to maintain a unified tone and style across every piece of content.
• Collaboration: Built-in assignment, commenting, and version tracking keep remote teams aligned and accountable.
• Actionable Analytics: Real-time content scores, competitor comparisons, and performance alerts turn data into clear next steps.
• Future-Proofing: Continuous updates and new AI features mean you stay ahead in an ever-evolving SEO landscape.

Customer Support

Frase’s support team is renowned for being both responsive and knowledgeable. Whether you have a question about setting up your first project or need guidance on advanced workflows, you can reach out via live chat directly within the app. Agents typically respond within minutes during business hours, ensuring minimal disruption to your work.

For more complex inquiries or enterprise-level needs, email support and dedicated account managers are available. Professional and Enterprise customers also benefit from priority ticket routing, phone consultations, and personalized onboarding sessions to get their teams up to speed quickly and effectively.

External Reviews and Ratings

On G2, Frase holds an impressive 4.5-star average from over 200 reviews, with users praising its intuitive interface and powerful research capabilities. Capterra reviewers echo this sentiment, highlighting the time saved by automated content briefs and the quality of the AI drafts.

Trustpilot ratings stand at 4.3 stars, where many customers applaud Frase’s customer service and continuous feature rollouts. A few users have mentioned occasional AI coherence issues in specialized niches, but Frase’s team actively addresses these by updating language models and offering extra training resources.

Educational Resources and Community

Frase goes beyond software by fostering a robust learning ecosystem:

• Official Blog: Packed with case studies, SEO best practices, and AI writing tips.
• Video Tutorials: Step-by-step walkthroughs on YouTube covering every feature, from briefs to optimization.
• Help Center & Documentation: Comprehensive guides and FAQs for self-paced learning.
• Webinars & Workshops: Live sessions led by SEO experts to master advanced strategies.
• User Community: Active Facebook group and Slack channel where marketers share tips, prompt templates, and success stories.

Conclusion

In summary, Frase is a game-changer for anyone serious about scaling their content marketing and SEO results. From automated research and AI-generated briefs to real-time optimization and advanced analytics, it covers every angle of content production.

Right now, you can secure an exclusive Get 20% OFF Frase Annual Plans Today and join hundreds of teams who are creating better content faster. Click the link below to get started and lock in this limited-time discount before it’s gone!

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