At a Glance
Overview
GetResponse GetResponse is a powerful email marketing software that helps businesses automate email campaigns, track revenue, and convert leads into loyal customers with ease. Whether you’re an entrepreneur, marketer, or business owner, GetResponse offers an all-in-one marketing automation tool to streamline your efforts and boost engagement.
If you’re looking for an affordable, easy-to-use email marketing platform with built-in landing page builder, push notifications, and sales funnel tools, keep reading to discover if GetResponse is right for you!
Service Type: Email Marketing
Fees: $1- $2/m($10 – $20/year)
Promotion: Current product offer/free trial/free plan
If you’re running an email marketing campaign, you know the struggle of creating engaging emails, automating responses, and tracking campaign performance. Many businesses fail to see real ROI because they lack the right email marketing tools to simplify their workflow.
That’s where GetResponse comes in. Whether you’re an entrepreneur, eCommerce store owner, or corporate marketer, GetResponse offers automated email marketing, high-converting landing pages, and sales funnel software to help you maximize your marketing efforts. In this review, I’ll take you through everything you need to know—from features to pricing—to help you decide if GetResponse is the best email marketing platform for your business.
What is GetResponse?
GetResponse is an email marketing automation platform designed to help businesses send marketing emails, create high-converting landing pages, and build automated sales funnels. It enables users to:
Launch email marketing campaigns with customizable templates
Automate sales funnels and customer journeys
Build responsive landing pages to capture leads
Create push notification campaigns to re-engage website visitors
Host webinars and manage event registrations
Analyze campaign performance with advanced reports
With an intuitive drag-and-drop landing page builder, AI-driven segmentation, and email automation tools, GetResponse makes it easier than ever to grow and engage your audience
GetResponse Overview
Founded in 1998 by Simon Grabowski, GetResponse started as an email marketing software designed to help businesses connect with customers through automated emails. Over the years, the company has expanded its services to include marketing automation, landing pages, webinars, and CRM tools.
Today, GetResponse serves over 350,000 businesses across 183 countries, helping marketers simplify their email marketing workflows while boosting engagement and conversions.
The company’s mission is to provide powerful, affordable, and easy-to-use marketing solutions that empower businesses of all sizes to grow online.
Pros and Cons
Pros
User-friendly interface – Easy to navigate, even for beginners
Comprehensive email marketing tools – Includes automation, segmentation, and A/B testing
Landing page builder – Drag-and-drop feature to create conversion-optimized pages
Sales funnel software – Helps automate the customer journey
Webinar hosting – A unique feature not found in many email marketing platforms
Affordable pricing with a free plan
Cons
Steep learning curve for advanced automation features
Limited customer support on the free plan
Some templates feel outdated compared to competitors
Key Features of GetResponse
1. Email Marketing Automation
- Create automated email sequences
- Segment subscribers for better targeting
- A/B testing to optimize open rates and conversions
2. Landing Page Builder
- Drag-and-drop editor for high-converting landing pages
- Mobile-friendly templates
- Built-in analytics to track performance
3. Sales Funnel Builder
- Pre-built funnels for lead generation and sales
- Automated email sequences to nurture leads
- Integrates with eCommerce platforms
4. Push Notifications
- Browser push notifications to re-engage visitors
- Automated alerts for promotions and updates
5. Webinar Hosting
- Live and pre-recorded webinars
- Custom landing pages for registration
- Built-in engagement tools (Q&A, chat, polls)
Pricing
Brief Intro to pricing
| Plan | Monthly Fee | Annual Fee(Save 18%) |
| Basic | $15/month | $12.30/month |
| Plus | $49/month | $40.18/month |
| Professional | $99/month | $81.18/month |
1. Free Plan
- Perfect for beginners with up to 500 contacts
- Basic email marketing tools
- Limited landing page builder access
2. Basic Plan
- Unlimited email sends
- Autoresponder and segmentation
- Landing page generator
3. Plus Plan
- Marketing automation tool
- Webinar hosting (100 attendees)
- Sales funnel software
4. Professional Plan
- Advanced automation & segmentation
- Webinar hosting (300 attendees)
- Dedicated customer support
GetResponse Is Best For
GetResponse is an excellent choice for small businesses, entrepreneurs, eCommerce stores, and digital marketers looking for an affordable and powerful email marketing platform. With its automation tools, sales funnels, landing page builder, and webinar hosting, it caters to a wide range of users.
- Small Businesses & Startups: GetResponse provides affordable email marketing automation tools, allowing small businesses to engage their audience without a big budget..
- E-commerce Store Owners: With sales funnels, abandoned cart emails, and automated campaigns, GetResponse helps eCommerce businesses increase conversions effortlessly.
- Marketing Agencies
: Agencies benefit from advanced segmentation, multi-user access, and white-label email campaigns. - Content Creators & Bloggers: Newsletter platforms within GetResponse help bloggers grow their subscriber list and monetize content.
Key Takeaways
All-in-One Marketing Solution – GetResponse is more than just an email marketing platform; it includes landing pages, sales funnels, push notifications, and webinar hosting, making it a comprehensive tool for businesses.
Affordable Pricing with a Free Plan – GetResponse offers a free plan for up to 500 contacts, and its paid plans start at just $15/month, making it an affordable choice for small businesses and entrepreneurs.
Powerful Email Automation Features – With email segmentation, autoresponders, and AI-driven automation, GetResponse helps businesses optimize their email marketing campaigns for better engagement and conversions.
Ideal for E-commerce & Small Businesses – GetResponse provides sales funnel software, abandoned cart emails, and automated lead nurturing, making it especially beneficial for eCommerce store owners and startups.
Webinar & Push Notification Capabilities – Unlike many competitors, GetResponse includes webinar hosting and browser push notifications, allowing businesses to engage with their audience beyond email marketing.
Great Customer Support & Resources – Users can access 24/7 live chat and email support, along with a knowledge base, video tutorials, and an active community to help them make the most of the platform.
Benefits of Using GetResponse
- Saves time with automated emails
- Improves conversions with email segmentation
- Creates high-converting landing pages
- Includes push notifications & webinar tools
- Affordable pricing with a free trial
Customer Support
GetResponse offers 24/7 customer support via live chat and email. However, phone support is limited to high-tier plans. Their knowledge base, tutorials, and community forum are also helpful resources.
External Reviews & Ratings
| Site | Rating | |
| Trustpilot | 4.1 |
|
| G2 | 4.3 |
|
| Capterra | 4.5 |
|
Most users praise GetResponse’s ease of use and automation features, while some report a learning curve with advanced tools.
Now that you know the overall ratings, I want to cover some specific reviews. Here are some reviews from users who have experienced the platform firsthand:
I’m very grateful that I was given the opportunity to book an onboarding call. Peter was very helpful, he explained everything to me in detail. I was super amazed about all the tools that is available on Get Response! It’s now my “one stop shop” where I can create awesome newsletters, emails etc that will capture my audience. This is definitely one of the best investments that I’ve made to take my online business to the next level!!
The rep I was assigned to had extreme superb knowledge of the platform. Together, we were able to address every single inquiry I had, and I walked away feeling confident on using the tools the platform had to offer.
Overall the whole product is just easy to use. The amount of functions is more than enough to fullfill our company’s needs. While being intuitive in the same time, it makes GetResponse a powerful tool.
I have worked through many of these Mail Delivery Solutions and only GetSponse as a full suite of everything I was looking for (Dynamic Segmentation, Fully integrated with Zapier, Customization, Automations, Website Build and Publish, and so much more! The support has been awesome and I highly recommend
Education Resources and Community
One of the standout aspects of GetResponse is its commitment to educating users and helping them maximize the platform’s features. Whether you’re a beginner in email marketing or an experienced marketer looking to refine your strategy, GetResponse provides a wealth of resources to guide you.
- 1. GetResponse Blog
: GetResponse maintains an extensive blog filled with articles on email marketing best practices, marketing automation, sales funnel strategies, and landing page optimization. These articles cover both basic and advanced marketing tactics, helping users stay up to date with the latest industry trends. - 2. Video Tutorials & Webinars: For visual learners, GetResponse offers an impressive collection of video tutorials that walk users through setting up email campaigns, automation workflows, landing pages, and sales funnels. Additionally, they host live and on-demand webinars featuring industry experts who share actionable marketing strategies and case studies.
- 3. GetResponse Academy: To further support users, GetResponse provides a free online learning platform called GetResponse Academy. This includes structured courses on topics like:
Email marketing fundamentals
Marketing automation best practices
How to build and optimize sales funnels
Creating high-converting landing pages
These courses are designed to help both beginners and advanced users improve their marketing efforts. - 4. Active User Community & Support Forums GetResponse has a thriving user community where marketers, entrepreneurs, and business owners can exchange ideas, ask questions, and share best practices. Whether in official forums, Facebook groups, or LinkedIn discussions, users can connect with others who are leveraging GetResponse for their businesses.
- 5. Help Center & Customer Support: In addition to educational content, GetResponse has a detailed help center with step-by-step guides, FAQs, and troubleshooting tips. If users need personalized assistance, GetResponse provides 24/7 live chat and email support, ensuring that help is always available when needed.
With all these educational resources and a supportive community, GetResponse ensures that users have everything they need to succeed in email marketing, automation, and lead generation.
Alternatives to GetResponse
1. Mailchimp
- More beginner-friendly but lacks advanced automation
2. ActiveCampaign
- More powerful CRM but higher pricing
Conclusion
Review Conclusion
Quick Summary of GetResponse Review
GetResponse is an all-in-one marketing automation platform that helps businesses grow through email marketing, landing pages, sales funnels, and automation tools. It is designed for small businesses, entrepreneurs, eCommerce stores, and marketers looking to streamline their marketing efforts. With features like AI-powered email automation, webinar hosting, and push notifications, GetResponse stands out as a powerful email marketing software.
The platform offers a free plan for beginners and multiple paid plans with advanced features. GetResponse Academy, webinars, and an active user community make it easy for users to learn and improve their marketing strategies. It’s an ideal solution for anyone looking for a reliable and cost-effective email marketing platform with extra tools to enhance lead generation and conversions
Service Type: Email Marketing
Fees: $15- $99/m($12.30 – $81.18/year – Save 18%)
Promotion: Current promotion/free trial/free account
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