Searching for the ultimate guide to sms marketing? You’ve landed on the right page. In this comprehensive walkthrough, I’ll share proven strategies to boost your ecommerce revenue with sms marketing and show why Postscript is the go-to platform. Ready to see real results? Try Postscript Free for 30 days Today and transform your store’s engagement.

As an ecommerce owner, you know how challenging it is to cut through the noise and reach customers. That’s why sms marketing has become a revenue powerhouse—offering unrivaled open rates and direct, conversational channels. Postscript powers texting for thousands of Shopify brands, delivering an average 34x ROI and faster list growth than anywhere else. Keep reading to discover how you can leverage sms marketing to nurture loyal customers, drive repeat purchases, and finally make texts your #1 revenue channel.

What is Postscript in SMS Marketing?

Postscript is a dedicated sms marketing and sales platform built exclusively for Shopify merchants. It empowers brands to build highly engaged subscriber lists, send personalized texts at scale, and convert one-off shoppers into lifetime customers. Unlike all-in-one suites that spread resources thin, Postscript focuses solely on perfecting the sms marketing channel—melding ecommerce expertise with AI-driven automation and compliance safeguards.

Postscript Overview for SMS Marketing Success

Founded with a mission to make sms marketing accessible and profitable, Postscript has grown from a niche startup into an industry leader. Early adopters praised its intuitive Popup Editor, Onsite Opt-In, and seamless checkout collection for quickly establishing compliance-safe subscriber lists. Since then, the platform has added generative AI, advanced segmenting, and two-way conversational tools.

Today, Postscript supports brands of all sizes—from emerging Shopify Plus stores to enterprise retailers—helping them unlock insights, automate flows, and achieve revenue lifts of 20%+ on key automations. Their world-class compliance team and Ecommerce Innovation Alliance leadership mean merchants can focus on growth without legal headaches.

Pros and Cons of Postscript SMS Marketing

Pro: Average 34x ROI across campaigns and automations, backed by real holdout testing.

Pro: AI-powered message generation and optimization, delivering 20% more revenue on priority flows.

Pro: Faster subscriber growth—3X list building via popups, on-site opt-ins, keywords, QR codes, and checkout collection.

Pro: Deep segmentation with 45+ filters and 85+ trigger filters for hyper-contextual messaging.

Pro: Two-way conversational flows with Flow Builder and in-flow analytics to scale one-to-one engagement.

Pro: Iron-clad compliance, reducing risk of costly lawsuits with built-in legal expertise.

Pro: Dedicated support team and robust educational resources—blogs, webinars, tutorials, and a thriving community.

Con: SMS costs can add up for very high-volume senders; budget planning is essential.

Con: Learning curve for advanced AI and segmentation features; initial setup may take dedicated time.

Features that Drive SMS Marketing Results

Below are the core features that make Postscript an sms marketing powerhouse:

Popup Editor & Onsite Opt-In

Grow your subscriber list faster with customizable popups and onsite opt-in banners. Key points:

• Match design to your brand aesthetic.
• Select incentive types—discounts, loyalty points, cashback offers.
• Choose precise display timing and behavior triggers.

Keyword Campaigns

Leverage text-to-join keywords across offline and online channels.

• Track opt-ins and revenue by source or promotion.
• Easy deployment on social media, packaging, or in-store displays.

Checkout Collection

Seamlessly capture subscribers at checkout on Shopify, Recharge, Carthook, and custom pages.

AI-Powered Campaigns & Automations

Postscript AI generates and tests hundreds of message variants to optimize performance:

• Train the AI on your brand voice with review checkpoints.
• Achieve 20% more revenue on high-ROI flows—welcome series, cart abandonment, back-in-stock alerts, and more.
• Predictive engagement: AI shopping assistant chats with customers in real time.

Segmentation & Triggers

Create hyper-targeted segments with 45+ filters and set up 65+ trigger events:

• Behavioral triggers: “checkout started,” “order created,” “subscriber viewed product.”
• Advanced filters: order subtotal, discounts applied, geographic locations, keyword usage.

Postscript Pricing Plans for SMS Marketing

Postscript offers flexible plans geared toward businesses at every stage of growth.

Starter Plan

Great for new stores testing sms marketing. Includes:

• Up to 1,000 messages/month.
• Basic popups, keywords, checkout collection.
• Email and chat support.

Growth Plan

Ideal for scaling brands seeking AI optimization. Features include:

• Unlimited messages.
• AI message generation and optimization.
• Advanced segmentation and 2-way messaging.
• Priority support.

Enterprise Plan

Custom solution for high-volume merchants and international brands.

• Dedicated account manager.
• Custom compliance and deliverability consulting.
• SLAs for uptime and response time.

Who Is Postscript Best For in SMS Marketing?

Whether you’re launching your first campaign or scaling an enterprise, Postscript delivers.

Small and Emerging Brands

Benefit from easy setup, prebuilt flows, and budget-friendly plans to kickstart your sms marketing journey.

High-Growth Stores

Leverage AI optimization, advanced segmentation, and two-way conversational flows for rapid revenue gains.

Enterprise Retailers

Access custom compliance support, dedicated account teams, and performance SLAs to drive consistent results at scale.

Benefits of Using Postscript for SMS Marketing

Here are the top reasons brands choose Postscript for sms marketing:

• Skyrocketing ROI: Drive an average 34x return on investment thanks to AI-powered testing and personalization.
• Rapid List Growth: Grow subscribers 3X faster with popups, keywords, QR codes, and checkout collection.
• True Conversational Commerce: Scale one-to-one subscriber interactions with Flow Builder and real-time chat assistants.
• Unwavering Compliance: Protect your business with built-in legal expertise and industry-leading best practices.
• Data-Driven Insights: Leverage SMS-first analytics to refine strategies and boost revenue.
• Seamless Integrations: Sync easily with Shopify, Recharge, Gorgias, Zendesk, and more.

Ready to take your sms marketing to new heights? Try Postscript Free for 30 days Today and experience the difference expert-driven SMS can make.

Customer Support for Your SMS Marketing

Postscript’s support team is known for rapid response times and deep platform expertise. Whether you need help setting up your first campaign or optimizing complex automations, you’ll have access to email, chat, and phone support channels.

For enterprise clients, a dedicated account manager ensures you meet performance goals, stay compliant, and unlock advanced features. Plus, the extensive knowledge base and on-demand webinars make self-service a breeze for any team member.

External Reviews and Ratings of Postscript SMS Marketing

Customers applaud Postscript’s ease of use, compliance safeguards, and impressive ROI. On major review platforms, merchants highlight:

• Seamless integration with Shopify and clear setup guides.
• Robust AI features that lifted key flows by 20%+.
• Fast, helpful support resolving issues in minutes.

Some feedback notes a slight learning curve with advanced segmentation and AI controls. Postscript addresses this through one-on-one onboarding sessions and step-by-step tutorials—ensuring every merchant succeeds.

Educational Resources and Community for SMS Marketing

Postscript invests heavily in educational content to help you master sms marketing:

• Official blog with case studies, best practices, and tactical guides.
• Live and on-demand webinars hosted by ecommerce experts.
• Step-by-step tutorials covering everything from popup creation to AI optimization.
• Active community forums and Slack channels for peer support and idea sharing.

Conclusion and Next Steps for SMS Marketing Success

SMS marketing is no longer optional—it’s the fastest, most direct way to drive repeat revenue and foster brand loyalty. From list building to AI-powered automations, Postscript offers everything you need to make sms marketing your top revenue channel. Take advantage of world-class compliance, deep segmentation, two-way conversational flows, and data-driven insights to unlock your store’s full potential.

Ready to start driving real revenue with expert-led sms marketing? Try Postscript Free for 30 days Today and watch your ecommerce business grow.