Every marketer knows that not all leads are created equal. Capturing contact information is only half the battle—identifying which channels deliver high-value prospects is where most businesses stumble. That’s where call tracking software comes in. With precise attribution and in-depth reporting, you can fine-tune campaigns, cut wasted ad spend, and focus only on what works.

Why Quality Leads Matter More Than Ever

In a crowded digital landscape, rising ad costs and stricter privacy measures mean you can’t afford to cast a wide net and hope for the best. You need clear visibility into which keywords, campaigns, and platforms drive phone calls, form submissions, and chats that convert. Otherwise, you risk overspending on low-intent clicks while missing out on your ideal buyers.

How call tracking software Transforms Your Marketing

Imagine knowing exactly which ad click led to a phone call from a high-value customer. call tracking software assigns unique phone numbers to each marketing source—Google Ads, Bing, social media, organic search—and automatically logs every call. That data fuels smart decisions:

• Allocate budget to top-performing keywords and campaigns
• Optimize ad copy based on actual calls, not just clicks
• Identify underperforming channels and reallocate spend
• Measure true ROI with complete call and form tracking

The Power of WhatConverts for Lead Tracking

WhatConverts is the all-in-one lead tracking solution built for performance marketers. Whether you manage pay-per-click, SEO, or social media ads, you’ll see exactly which campaigns deliver quality leads—calls, forms, chats, and even eCommerce transactions. Top agencies and in-house teams depend on WhatConverts to prove and grow marketing ROI.

With instant call tracking numbers, dynamic number insertion, and seamless integration with Google Ads, Bing, and Analytics, you’ll get full visibility into every touchpoint. No more guessing which keywords drive phone inquiries or wondering why your ad spend isn’t generating revenue.

Capture Every Conversion

It’s not enough to track only form submissions. Many high-intent prospects pick up the phone. WhatConverts captures calls, texts, forms, chats, and eCommerce orders—all tied back to the exact campaign and keyword. Your marketing reports suddenly become a single source of truth, showing the complete customer journey.

Organize and Qualify Leads in One Place

WhatConverts automatically organizes every lead by source, campaign, and keyword. You can:

• Search and filter leads by date, campaign, or value
• Assign a dollar value to each call or form to measure revenue impact
• Qualify leads as hot, warm, or cold and export them for follow-up

This level of organization saves hours of manual data entry and lets your team focus on what really matters: closing deals.

Gain Insights with Real-Time Reporting

Say goodbye to fragmented spreadsheets. WhatConverts provides smart lead tracking reports with actionable insights:

• Custom marketing reports for stakeholders
• Real-time dashboards to monitor campaign performance
• Multi-click attribution to see how touchpoints work together
• Lead intelligence showing pages visited and user journey

Success Stories: Driving More Quality Leads

Here’s how savvy marketers leverage WhatConverts to boost lead quality:

• A PPC agency cut wasted spend by 40% by pausing low-converting keywords.
• An eCommerce brand increased phone-order revenue by 25% after optimizing high-intent ad groups.
• A B2B firm improved lead qualification by linking call transcripts to CRM records.

Pricing Plans That Scale with Your Business

Whether you’re a solo entrepreneur or a full-service agency, WhatConverts has a plan to fit your needs:

Call Tracking Plan – $30/mo

• Track calls and text messages
• Dynamic number insertion
• API access and call recording

Plus Plan – $60/mo

• All call tracking features
• Form and chat tracking
• Campaign & keyword reporting

Pro Plan – $100/mo

• All Plus features
• Custom call flows
• HIPAA compliance and scheduled reports

Elite Plan – $160/mo

• All Pro features
• Multi-click attribution and lead intelligence
• Customer journey visualization

All plans include a 14-day free trial and a $30 usage credit. For agencies, there are customizable unlimited-account plans starting at $500/mo.

Is WhatConverts Right for You?

If you rely on phone calls, chat, or forms to drive revenue, you need robust call tracking software. Choose WhatConverts if you want:

• Complete visibility into lead sources
• Actionable insights to optimize campaigns
• Easy data exports and integrations with popular tools

Getting Started

Ready to see how WhatConverts makes attribution effortless? Try WhatConverts Free for 14 days Today and capture every phone call, form, and chat with crystal-clear reporting.

Stop guessing and start knowing which marketing channels drive your best leads. Try WhatConverts Free for 14 days Today—no credit card required.