Searching for the ultimate guide to text message marketing? You just landed on the right page. Postscript has become the go-to SMS platform for Shopify brands, and you can Try Postscript Free for 30 days Today to see how easily you can grow revenue through conversational SMS.

I know firsthand how challenging it can be to cut through the noise and connect with customers. With Postscript’s proven track record—millions of messages sent, dozens of industry awards, and partnerships with hundreds of top ecommerce merchants—you can start scaling personalized SMS campaigns in minutes. Let’s dig into why Postscript is the SMS solution you’ve been waiting for.

What is Postscript?

Postscript is a dedicated SMS marketing and sales platform designed specifically for Shopify brands. It empowers merchants to build subscriber lists faster, send targeted and automated campaigns, and leverage AI-driven insights to maximize ROI. By focusing solely on SMS, Postscript turns texting into your top revenue channel.

Postscript Overview

Founded by ecommerce veterans, Postscript set out with a single mission: make SMS the simplest and most profitable channel for online brands. From its early days as a boutique SMS tool, the company has grown to support thousands of Shopify stores worldwide. Today, Postscript’s user-first design, compliance expertise, and AI capabilities help brands achieve an average 34x return on ad spend.

Milestones along the way include launching the world-class Popup Editor for list growth, introducing AI-powered campaign optimization, and forming strategic alliances within the Ecommerce Innovation Alliance. Postscript continues to innovate, with new features rolled out every quarter based on merchant feedback.

Pros and Cons

Pros:

• Rapid list growth tools—3X faster acquisition via popups, forms, and QR codes.
• Advanced segmentation with over 45 filters for ultra-personalized messaging.
• AI-driven copy optimization that increases revenue by an average of 20%.
• Fully compliant with TCPA and industry regulations, minimizing legal risk.
• Visual Flow Builder for easy drag-and-drop automation setup.
• Two-way conversational messaging to foster lasting customer relationships.

Cons:

• SMS carrier fees are additional and vary by volume, which can affect budgets.
• Some advanced AI features are only available on higher-tier plans.

Features

Postscript’s comprehensive feature set covers every aspect of effective text message marketing—from subscriber acquisition to AI-driven messaging and robust analytics.

Subscriber Acquisition Tools

Build your SMS list faster with customizable popups, onsite opt-in forms, QR codes, and keywords.

• Desktop & mobile popups with design customization and trigger rules.
• Text-to-join keywords for offline and cross-channel promotion.
• Checkout collection on Shopify, Recharge, or custom pages.
• Back-in-stock notifications to capture high-intent subscribers.

Advanced Segmentation & Targeting

Send the right message to the right person at the right time by slicing subscriber data with pinpoint accuracy.

• 45+ segmentation filters, including order history, location, and SMS behavior.
• 65+ automation triggers like cart abandonment, keyword replies, and reorder prompts.
• 85+ trigger filters for hyper-specific conditions—product variants, discount usage, and more.

Postscript AI

Leverage generative AI to craft on-brand copy, test variants at scale, and proactively engage subscribers.

• Train AI on your unique brand voice with review checkpoints.
• Automated message variant testing for 20% higher revenue lifts.
• AI shopping assistant that interacts with customers in real time.

Flow Builder & Automations

Drag-and-drop your way to sophisticated conversational flows without writing code.

• Welcome series, abandoned cart reminders, post-purchase follow-ups, and more.
• Branching responses based on subscriber replies or actions.
• Holdout testing to validate performance improvements.

Analytics & Reporting

Visualize campaign performance with SMS-first dashboards tailored for Shopify merchants.

• Real-time revenue attribution and subscriber growth metrics.
• Campaign comparison charts to identify top-performing messages.
• Exportable data for deeper analysis with your BI tools.

Postscript Pricing

Whether you’re just starting out or managing high-volume SMS programs, Postscript has a plan that fits your needs.

Starter Plan

Price: $0/mo* (min spend $30) – Ideal for small businesses launching their first text message marketing program.

• Unlimited campaigns, automations, and segments
• Dedicated toll-free number
• 2 opt-in keywords and branded subdomain

Growth Plan

Price: $100/mo – Best for growing brands looking to scale their SMS efforts.

• Everything in Starter, plus unlimited keywords
• Live chat and email support

Professional Plan

Price: $500/mo – Tailored for mid-sized merchants prioritizing advanced analytics and integrations.

• Enhanced reporting and priority support
• API access for custom workflows
• Remove “Powered by Postscript” from opt-in

Enterprise Plan

Contact Us – Designed for enterprise clients with custom needs and high message volumes.

• Dedicated launch specialist
• Personalized product recommendations
• Data warehouse push and 2-minute support SLA

Postscript Is Best For

Every merchant can benefit from SMS, but these audiences see the fastest results with Postscript.

Ecommerce Merchants

Experience higher conversion rates with cart abandonment flows, back-in-stock alerts, and flash sale campaigns.

Small Business Owners

Reach loyal customers directly on their phones without complex email funnels or high ad costs.

Marketing Teams

Streamline omnichannel strategies by integrating SMS with existing email, social, and paid ad efforts.

Benefits of Using Postscript

When you choose Postscript for your text message marketing, you unlock value at every step of the customer journey:

• Instant Engagement: Average open rates above 90% ensure your messages get seen.
• Higher Revenue: Brands see an average 34x ROI from SMS campaigns.
• Time Savings: AI-optimized campaigns reduce manual A/B tests by 80%.
• Legal Peace of Mind: Built-in compliance features protect against TCPA risks.
• Personalized Experience: Two-way flows nurture relationships and boost loyalty.
• Scalability: From dozens to millions of texts, Postscript scales with your growth.

Ready to revolutionize your sales with conversational SMS? Try Postscript Free for 30 days Today and see how quickly you can boost your bottom line.

Customer Support

Postscript’s support team is renowned for responsiveness and expertise. Whether you’re troubleshooting a popup configuration or designing a complex automation, you’ll get timely assistance via live chat, email, or your dedicated support portal. Higher-tier plans receive priority response times and even dedicated specialists for launch and strategy.

In addition to direct support channels, Postscript offers a comprehensive Help Center, video tutorials, and regular webinars. The community forum connects you with fellow merchants and experts, so you’re never on your own when optimizing your text message marketing strategy.

External Reviews and Ratings

Merchants consistently praise Postscript for its intuitive interface, fast list growth, and measurable ROI. On review platforms, users highlight how easy it is to integrate with Shopify and how effective the AI features are at boosting revenue. Many note rapid results within the first month of use.

Some feedback mentions the added carrier fees and occasional learning curve for advanced automations. Postscript addresses these concerns with transparent pricing breakdowns and a growing library of best-practice resources, ensuring merchants can budget accurately and implement features confidently.

Educational Resources and Community

Postscript invests heavily in education. The official blog covers SMS strategy, compliance updates, and real-world case studies. Video tutorials walk you through everything from building popups to optimizing AI-driven flows. Monthly webinars feature industry thought leaders sharing tips on segmentation, copywriting, and integration setups. The community Slack workspace and private Facebook group offer peer support and idea sharing around text message marketing.

Conclusion

Implementing a robust text message marketing strategy is no longer optional—it’s essential for ecommerce growth. Postscript provides the tools, AI smarts, and compliance safeguards you need to engage customers at scale and drive real revenue. From rapid subscriber acquisition to two-way conversational flows and in-depth analytics, it’s the only SMS platform built exclusively for Shopify merchants. To get started, Try Postscript Free for 30 days Today and transform your SMS channel into a top-performing revenue stream.