Searching for the ultimate guide to prospecting tools? You just landed on the right page. Lusha offers an AI-driven sales intelligence platform that helps you pinpoint, qualify, and engage high-value leads without the guesswork.

If you’ve struggled to find accurate contacts, juggled data enrichment, or spent hours researching prospects manually, you’re not alone. I’ve seen teams waste days on outdated databases and generic outreach campaigns. With Lusha’s proven track record—trusted by leading Fortune 500 companies and recognized in top sales technology awards—you can transform your workflow. Take advantage of Get Started with Lusha for Free Today to streamline your pipeline from day one.

What is Lusha?

Lusha is an AI-powered prospecting tool designed to equip sales, marketing, and recruitment teams with the highest-quality B2B contact and company data. By combining global coverage with advanced filters and compliance certifications, it empowers you to discover decision-makers, verify information in real time, and automate outreach—so you can close your next deal faster.

Lusha Overview

Founded in 2016, Lusha set out to solve the biggest pain point plaguing B2B professionals: unreliable contact data. With a mission to make sales prospecting more transparent and efficient, the company grew from a small Berlin-based startup to a global leader in AI sales intelligence. Today, Lusha powers data-driven outreach for over 165 million business profiles across 200 countries.

Key milestones include hitting 10 million verified contacts in under two years, launching AI-driven prospect recommendations in 2021, and earning ISO 27001 and GDPR compliance certifications in 2022. The platform’s continuous innovation has cemented its reputation for unmatched accuracy and strict security standards.

Pros and Cons

Pros:

• Advanced AI filters: Target prospects with buyer intent, funding data, and technology stacks.
• Global database: Access over 165M business profiles spanning every major market.
• High accuracy: Rigorous verification processes ensure data you can trust.
• Seamless integrations: Sync with CRM, email platforms, and marketing automation tools.
• Automated enrichments: Populate outdated records in minutes without manual research.
• Email sequence automation: Generate follow-up campaigns that adapt based on engagement.

Cons:

• Credit-based system requires monitoring to avoid overages on larger teams.
• Learning curve for setting up advanced intent filters and integrations.

Features

Lusha’s feature set covers every step of the prospecting journey. Here’s a closer look:

Identify Your Ideal Customer

Leverage AI-powered contact and company search to pinpoint prospects that match your ICP.

• Advanced filters: industry, company size, funding stage, and intent signals.
• Real-time updates: ensure you’re reaching active decision-makers.
• Custom segments: save and revisit target lists for ongoing campaigns.

Get Personalized AI Recommendations

Receive daily lists of high-quality prospects curated by machine learning models trained on your engagement data.

• Custom ranking: prioritize leads most likely to convert.
• Continuous learning: AI evolves with your feedback and success metrics.
• Contextual insights: buyer intent scores and job-change alerts.

Enrich Data and Insights

Enrich your existing database or CRM records in bulk, filling in missing fields with verified emails, phone numbers, and job titles.

• CSV enrichment: up to 10,000 rows with the Scale plan.
• Deep firmographics: technology stacks, funding histories, and growth signals.
• Compliance assurance: GDPR, CCPA, and ISO-certified data processing.

Automate Your Outreach

Streamline campaign execution with AI-generated email sequences that adapt based on opens and clicks.

• Multi-step workflows: schedule follow-ups at optimal intervals.
• Dynamic fields: personalize messages with company and contact details.
• Engagement tracking: monitor replies and adjust cadences automatically.

Integrate with Leading Tools

Keep your pipeline flowing by connecting Lusha with the tools you already use.

• CRM integrations: Salesforce, HubSpot, Pipedrive, and more.
• Email platforms: Gmail, Outlook, and marketing automation stacks.
• API access: build custom workflows with robust Person and Company endpoints.

Lusha Pricing

Choose a plan that matches your team size and outreach needs:

Free

Price: $0/month – Ideal for single-seat users testing basic prospecting.

• 40 credits/month
• Phone numbers and verified emails
• Intent signals (5 topics) and filters
• 25 bulk show contacts per month
• Basic integration suite and extension

Pro

Price: $29.90/month – Perfect for small teams scaling their outreach.

• 250 credits/month (rollover up to 2x)
• 3 seats included
• CSV enrichment (300 rows)
• Extension bulk show (50 contacts)
• Basic usage analytics and alerts

Premium

Price: $69.90/month – Suited for growing sales departments needing advanced insights.

• 600 credits/month (rollover up to 2x)
• 5 seats included
• CSV enrichment (500 rows)
• Advanced analytics and 5 job change alerts
• Intent and technology signals

Scale

Custom pricing – Designed for enterprise teams and high-volume prospecting.

• Custom credit allocation
• 10,000 CSV enrichments
• 5,000 bulk show contacts
• Team management and SSO
• Dedicated CSM and advanced support

Lusha Is Best For

Whether you’re in sales, recruiting, or marketing, Lusha adapts to your workflow:

Sales Representatives

Build focused lists of decision-makers, track engagement, and scale campaigns to accelerate deal cycles.

Recruiters

Locate and verify candidate information fast, integrate seamlessly with ATS platforms, and fill roles with top talent.

Marketing Managers

Identify companies showing buyer intent, enrich lead lists, and personalize campaigns that drive higher open rates.

Business Development

Discover strategic partnership targets, track technology adoptions, and reach out with data-backed insights.

Ready to transform your prospecting workflow? Get Started with Lusha for Free Today.

Benefits of Using Lusha

• Faster Lead Discovery: Slash research time by over 80% with instant access to verified contacts.
• Higher Conversion Rates: Target prospects with detailed intent and firmographic data for personalized outreach.
• Improved Data Quality: Automatically enrich outdated records and maintain compliance.
• Scalable Workflows: Automate email sequences and integrate with your entire tech stack.
• Actionable Insights: Leverage AI recommendations to refine your ICP and maximize ROI.

Customer Support

Lusha’s support team is available 24/5 via live chat and email, ensuring you get quick answers to setup questions or data issues. Enterprise customers benefit from a dedicated Customer Success Manager who provides tailored onboarding and best-practice guidance.

Whether you need help configuring advanced filters, troubleshooting API calls, or optimizing your outreach sequences, Lusha’s knowledgeable support staff and comprehensive help center resources have you covered every step of the way.

External Reviews and Ratings

Users consistently praise Lusha for its data accuracy and ease of use. On G2, the platform holds a 4.6-star rating, with feedback highlighting the time saved on prospecting and the quality of AI-driven recommendations. Capterra reviewers also applaud the seamless CRM integrations and reliable enrichment capabilities.

Some users note a learning curve when exploring advanced features and caution about monitoring credit usage to avoid overages. However, Lusha addresses these concerns with in-app guides, usage alerts, and flexible rollover policies on Pro and Premium plans.

Educational Resources and Community

Lusha offers a robust library of educational materials, including product tutorials, best practice blog posts, and on-demand webinars led by industry experts. Their community forum fosters peer-to-peer knowledge sharing, while quarterly user meetups and live training sessions keep you up to date on the latest features.

From downloadable playbooks on prospecting frameworks to deep dives into leveraging intent data, Lusha’s learning ecosystem ensures your team stays ahead of B2B outreach trends.

Conclusion

Prospecting tools have never been more powerful—or more critical—to a thriving sales operation. By embracing Lusha’s AI-driven platform, you gain access to the most accurate, compliant global B2B database, automated enrichments, and personalized outreach sequences that convert. No more manual research, outdated lists, or missed opportunities.

Experience the future of prospecting for yourself—Get Started with Lusha for Free Today and unlock your next winning campaign.