
SMS Marketing Strategies to Skyrocket eCommerce Sales
Searching for proven sms marketing strategies that will ignite your eCommerce sales? You’ve come to the right place. With Postscript on your side, you can engage customers instantly, drive conversions, and tap into a revenue stream that outperforms email and social alone. Try Postscript Free for 30 days Today and see your list grow 3X faster.
If you’ve wrestled with low open rates, impersonal outreach, or stagnant subscriber growth, you’re not alone. I’ve seen brands like yours skyrocket revenue by making sms marketing their #1 channel. Postscript powers these wins with AI-driven personalization, frictionless acquisition tools, and rock-solid compliance. Let’s dive into how Postscript solves your biggest pain points and transforms text messages into your top sales driver.
What is Postscript?
Postscript is a dedicated SMS marketing platform built exclusively for Shopify merchants. It unites advanced segmentation, two-way conversational flows, and AI optimization to make SMS your most profitable channel. From capturing first-time visitors with pop-ups to re-engaging VIPs with personalized automations, Postscript handles every step of the sms marketing journey.
Postscript Overview
Founded to unlock the full revenue potential of SMS, Postscript has grown into the gold standard for eCommerce texting. The team’s sole focus on SMS ensures unmatched expertise and continuous innovation. Over the years, Postscript has helped thousands of Shopify brands generate an average 34X ROI—transforming hesitant shoppers into loyal customers.
By combining world-class subscriber acquisition tools (pop-ups, checkout collection, QR codes) with AI-powered campaign and automation optimization, Postscript streamlines high-impact texting at scale. Strategic partnerships and leadership within regulatory bodies reinforce Postscript’s commitment to compliance, safeguarding merchants from fines and lawsuits.
Pros and Cons
Pros:
1. Lightning-fast list growth: Build your SMS list 3X faster with pop-ups, onsite opt-ins, and keywords.
2. AI-driven optimization: Test hundreds of message variants automatically and increase revenue by 20% on key flows.
3. Advanced segmentation: Leverage 45+ filters—from purchase history to geo and SKU data—for hyper-targeted texts.
4. Conversational two-way flows: Scale personalized interactions with an intuitive drag-and-drop Flow Builder.
5. Robust compliance: Built-in legal safeguards and strategic partnerships keep you protected.
6. Enterprise scalability: From startups on the free Starter plan to high-volume merchants on custom Enterprise tiers.
Cons:
1. Dedicated focus on SMS only—no email or social channels integrated natively.
2. Steeper learning curve for brands new to conversational marketing and AI features.
Features
Postscript’s feature suite covers every facet of sms marketing, from acquisition to analytics. Below are the standout capabilities:
Subscriber Acquisition
- Desktop & Mobile Popups: Customizable pop-ups that match your brand and deploy at the optimal moment.
- Keywords: Text-to-join keywords you can promote across channels for quick, trackable sign-ups.
- Checkout Collection: Seamless SMS opt-in at checkout on Shopify, Recharge, Carthook, and more.
- Landing Pages & QR Codes: Turn any link or physical touchpoint into a subscriber acquisition channel.
- Back in Stock Alerts: Capture high-intent leads when popular products sell out and restock.
Segmentation & Automation
- Segments: Build precise groups using 45+ filters like SKU, order count, geo, and SMS activity.
- Automation Triggers: Over 65 events trigger messages—order created, cart abandoned, price drops, and more.
- Flow Builder: Drag, drop, and visualize multi-step, conditional conversations that feel one-to-one.
- Real-Time Filters: 85+ filters tailor timing based on subtotal, discounts, product details, and customer attributes.
AI-Powered Optimization
- Brand-Voice AI: Train AI on your tone, review drafts, and maintain consistency at scale.
- Message Variant Testing: Automatically explore thousands of subject-line and copy permutations.
- Proactive AI Assistant: Offer 24/7 shopping support via SMS, personalized to each subscriber.
- Revenue Lift: Proven average 20% revenue increase on your top automation flows.
Reporting & Compliance
- Analytics Dashboard: SMS-first metrics and visualizations co-created with leading Shopify stores.
- Attribution Windows: Custom windows to measure impact across campaigns and flows.
- Compliance Engine: Built-in guardrails, legal expertise, and strategic alliances keep you protected.
- Carrier Fee Management: Transparent US fees at $0.0033/SMS and $0.00799/MMS ensure no surprises.
Postscript Pricing
Whether you’re just getting started or managing high-volume campaigns, there’s a plan for you.
Starter
Price: $0/mo* + $30 minimum monthly spend
Ideal for new brands testing sms marketing
Highlights:
- Unlimited campaigns & automations
- 2 opt-in keywords
- Dedicated toll-free number
Growth
Price: $100/mo + usage fees
Ideal for growing stores scaling lists
Highlights:
- Unlimited keywords
- Live chat & email support
- All Starter features
Professional
Price: $500/mo + usage fees
Ideal for high-ROI merchants
Highlights:
- Enhanced analytics & API access
- Priority support
- “Powered by Postscript” removed
Enterprise
Contact for custom pricing
Ideal for large teams and global brands
Highlights:
- Onboarding Launch Specialist
- Data warehouse push
- 2-minute live-chat response
Postscript Is Best For
From nimble startups to established enterprises, here’s who benefits most:
Shopify Small Businesses
Looking to launch sms marketing without hefty investment. Capture opt-ins at checkout and via pop-ups to jumpstart growth.
Midsize eCommerce Brands
Require advanced segmentation, A/B testing replacement with AI, and ROI visibility. Automated flows and two-way messaging drive repeat purchases.
High-Volume Enterprises
Need compliance assurance, custom integrations via API, and data-warehouse export. Enterprise plan scales global texting with legal safeguards.
Benefits of Using Postscript
- Rapid Revenue Growth: Brands see an average 34X ROI on SMS campaigns.
- Higher Engagement: 98% open rates and real-time customer interactions.
- Personalized Experiences: Dynamic segments and AI-crafted copy boost conversions.
- Cost Efficiency: Competitive carrier fees plus free plan for testing.
- Compliance Confidence: Reduce legal risk with built-in safeguards and expert guidance.
- Scalable Support: From self-serve docs to dedicated launch specialists.
Customer Support
Your success is Postscript’s success. With live chat, email support, and comprehensive Help Center articles, you’ll never be left guessing. Growth and Professional tiers also come with priority response to keep your SMS strategy humming.
Need deeper guidance? Enterprise customers receive a dedicated Launch Specialist and two-minute response times during business hours. Plus, integrations with Gorgias, Zendesk, and Slack ensure every incoming text is triaged and resolved quickly.
External Reviews and Ratings
Merchants rave about the simplicity of Postscript’s Flow Builder and the speed of list growth. Common praises include “game-changing ROI,” “AI features that actually deliver,” and “world-class compliance support.”
Some users note a learning curve with advanced automation filters and AI settings. Postscript addresses this through interactive webinars, one-on-one onboarding sessions, and step-by-step tutorials—so you’ll master each feature in no time.
Educational Resources and Community
Postscript’s blog is a treasure trove of SMS marketing best practices, case studies, and regulatory updates. Regular webinars and workshops dive deep into segmentation tactics, AI optimization, and creative campaign ideas.
Join the Postscript Community on Slack for peer-to-peer advice, expert AMAs, and early access to new features. From beginner FAQs to advanced playbooks, you’ll find the support you need at every stage of your SMS journey.
Conclusion
Implementing effective sms marketing is no longer optional—it’s essential for modern eCommerce success. Postscript equips you with the acquisition, automation, AI, and compliance tools to turn every text into a revenue opportunity. Ready to see how fast your list can grow and revenue can surge? Try Postscript Free for 30 days Today and transform your customer conversations into conversions.
Try Postscript Free for 30 days Today to make SMS your top revenue channel.