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SMS Marketing Tactics to Skyrocket Ecommerce Sales

SMS marketing has transformed how ecommerce brands connect with customers—delivering instant, personalized messages that drive engagement and sales. If you want to harness the full power of SMS marketing to skyrocket your ecommerce revenue, you’ve come to the right place. I’m excited to share how Omnisend can simplify your campaigns, boost conversions, and free up your time with pre-built automations. Ready to get started? Get Started with Omnisend for Free Today and see real results in days.

Managing email and SMS campaigns shouldn’t be another stressor in your growing business. Trusted by tech experts and thousands of ecommerce stores, Omnisend offers a reliable, intuitive platform that marries powerful automation with seamless integration. From welcome series to abandoned cart recovery, Omnisend handles the heavy lifting so you can focus on the big picture—scaling sales with confidence.

What is Omnisend?

Omnisend is an ecommerce email marketing and SMS platform designed to help online retailers engage shoppers wherever they are. It combines email, SMS, and web push notifications into one unified system, empowering businesses to build automated workflows, segment audiences in real time, and personalize every message for maximum impact. With Omnisend, you gain a scalable solution that grows with your store, drives repeat purchases, and increases customer lifetime value.

Omnisend Overview

Founded with a mission to simplify marketing automation for ecommerce, Omnisend quickly gained traction among brands looking for an all-in-one solution. Early adopters praised its drag-and-drop campaign builder and built-in ecommerce data sync. Over the years, Omnisend has expanded its feature set—adding SMS, web push, advanced segmentation, and more than 160 native integrations—while maintaining its user-friendly interface.

Today, Omnisend is trusted by thousands of merchants worldwide. Whether you’re a small startup or a high-volume retailer, Omnisend’s continuous innovation and 24/7 support ensure you stay ahead of ecommerce trends and customer expectations.

Pros and Cons

Pro: Unified Email and SMS – Manage both channels from one dashboard.

Pro: Pre-built Automations – Save time with workflows like welcome series, abandoned cart recovery, and post-purchase follow-ups.

Pro: Real-time Segmentation – Create unlimited segments based on behavior, purchase history, and engagement.

Pro: 250+ Customizable Templates – All templates are on-brand and responsive, making design a breeze.

Pro: 160+ Integrations – Seamless one-click connections to platforms like Shopify, WooCommerce, BigCommerce, and more.

Pro: SMS Credits and Web Push – Get free SMS credits and unlimited web push notifications with each plan.

Con: SMS Compliance – You must manage consent and comply with local regulations, which can be complex for newcomers.

Con: Learning Curve – While intuitive, the breadth of features may overwhelm first-time users.

Features

Omnisend’s robust feature set ensures your SMS marketing campaigns are both effective and effortless.

Drag-and-Drop Editor

Create stunning emails, SMS, and push notifications without coding:

  • Fully customizable blocks and templates
  • Mobile-responsive design previews
  • Reusable content snippets

Pre-Built Automations

Save hours with workflows ready to deploy:

  • Welcome series to onboard new subscribers
  • Abandoned cart reminders via email and SMS
  • Order confirmations and shipping updates

Real-Time Segmentation

Target the right customers at the right time:

  • Segment by purchase frequency, cart value, and engagement
  • Dynamic segments that update automatically
  • Behavior-triggered campaigns

Advanced Reporting & A/B Testing

Optimize campaigns with data-driven insights:

  • Open, click, and conversion rate tracking
  • Split tests for subject lines, content, and send times
  • Comprehensive performance dashboards

Omnisend Pricing

Flexible plans designed for businesses at every stage.

Standard Plan

Price: $11.20/month (3-month upfront)

  • Best For: Growing and medium-sized businesses focused on email marketing
  • Contacts: Up to 500
  • Emails: 6,000/month
  • SMS: $1 in free SMS credit
  • Unlimited web push
  • 24/7 priority support

Pro Plan

Price: $41.30/month (3-month upfront)

  • Best For: High-volume senders needing extra SMS power
  • Contacts: Up to 2,500
  • Emails: Unlimited
  • Global SMS and unlimited web push
  • Advanced reporting and product recommender
  • $41.30 global SMS credit bonus

Custom Pricing

Let’s Talk – For enterprises with large lists or specific requirements:

  • Unlimited contacts and emails
  • Global SMS and web push
  • Free migration and onboarding assistance
  • Dedicated success manager

Omnisend Is Best For

Whether you’re launching your first store or scaling a multi-million-dollar brand, Omnisend fits your needs.

Small Ecommerce Startups

Benefit from ready-to-use templates and workflows to kickstart SMS marketing quickly.

Growing Retailers

Leverage segmentation and automation to personalize communications and boost repeat sales.

High-Volume Brands

Access advanced reporting, A/B testing, and global SMS credits to maximize ROI.

Benefits of Using Omnisend

  • Increase Conversions: Automated cart recovery via SMS lifts abandoned cart recovery rates by up to 20%.
  • Save Time: Pre-built workflows mean less manual setup and more time focusing on strategy.
  • Improve Engagement: Real-time segmentation delivers the right message at the perfect moment.
  • Boost ROI: Integrated email and SMS campaigns drive higher average order values.
  • Stay Compliant: Built-in consent management keeps you on the right side of regulations.

Customer Support

Omnisend offers 24/7 live chat and email support to help you troubleshoot any issue quickly. From onboarding questions to advanced automation setups, their dedicated team ensures you’re never left waiting for a solution.

For larger accounts, priority support and a success manager are available to guide you through migrations, campaign optimizations, and custom integrations. You gain both speed and expert insights when time is of the essence.

External Reviews and Ratings

Reviews on G2 and Trustpilot highlight Omnisend’s ease of use and powerful automation. Users consistently praise the intuitive interface and rapid setup times. One user noted, “Omnisend makes my campaigns easy and delivers real results—it’s my go-to for email marketing and engagement.”

Some feedback points to occasional deliverability issues or steep learning curves for advanced features. Omnisend’s team addresses these concerns with regular platform updates, new tutorials, and direct support channels to smooth out any bumps.

Educational Resources and Community

Omnisend maintains an active blog packed with ecommerce marketing insights, SMS best practices, and case studies. Their Help Center features step-by-step guides, video tutorials, and webinars to master every aspect of the platform.

Join the Omnisend Community on Facebook and LinkedIn to connect with other ecommerce professionals. Share strategies, ask questions, and learn how top brands leverage email and SMS to increase revenue.

Conclusion

With SMS marketing becoming a cornerstone of modern ecommerce, choosing the right platform is critical. Omnisend’s integrated email and SMS solution, pre-built automations, real-time segmentation, and top-tier support make it the ideal partner to help your store grow. Ready to experience effortless campaigns and measurable results? Get Started with Omnisend for Free Today and watch your sales soar.

Don’t let another abandoned cart slip away—take control of your messaging, engage customers on their favorite channels, and turn browsers into buyers with Omnisend. Get Started with Omnisend for Free Today.